Senior Product Marketing Manager

Overview

Senior Product Marketing Manager – UK

Senior Product Marketing Manager who works closely with product, marketing and agencies to define and communicate our consumer products, propositions and go‑to‑market strategies.

• Embed the Product Marketing team as experts in understanding our suite of products and where the team can add the most value at different stages of the consumer journey, based on commercial targets and consumer/market insights.
• Liaise with Marketing at planning stage to be the voice of the product team and influence how prominent product is within our brand communication.
• Make recommendations on what kind of Marketing a product needs to achieve its targets/OKRs and foster collaboration between Marketing and Product so marketing can influence the product roadmap where appropriate.
• Set the strategic direction for product marketing, identify gaps and opportunities within our consumer offering, and work with product teams on discovery and development of these.
• Develop go‑to‑market plans for new and existing products, create compelling value propositions, positioning and messaging frameworks, and be the voice of the consumer within core products, utilising user segmentation and journey mapping.
• Be involved from an early stage in the development of new products and propositions, and manage a team of two Product Marketing Managers.

• Real passion for bringing products to market to achieve business targets, leading with gravitas.
• Analytical, strategic and creative skills, comfortable executing creative marketing and winning hearts and minds.
• Excellent communicator and storyteller with ability to present to senior stakeholders.
• Attention to detail, iterative test‑and‑learn mindset and ability to simplify complex concepts.
• Strategic thinker focused on solving business challenges by starting with the consumer.
• Experience working for a digital brand developing new digital products and services and understanding both the challenges and rewards.

• 10+ years experience working in Marketing or Product Marketing (must have product marketing experience).
• Highly organised, proactive and a skilled multi‑tasker capable of pivoting quickly when needed.
• Past work in a consumer products organisation working with a complex ecosystem of products.
• Proven track record of working closely with Product and Marketing leadership and shaping go‑to‑market strategy from the early stages of product building.
• Ownership mindset and comfortable discussing people at all levels of the business.

Rightmove is the UK’s largest choice of properties and the go‑to destination for millions of people planning their next move, reading the latest industry news, or just browsing what’s on the market.

• Competitive compensation package, hybrid working pattern with 2 days in the office and 27 days holiday plus two paid volunteering days a year.
• Private Medical Insurance, Pension and Life Insurance, Employee Assistance Plan and a range of benefits such as dental, optical and physio treatments, travel loans, bike to work scheme and charitable contributions.
• Life assurance and contributory stakeholder pension.

Rightmove is an Equal Opportunity Employer and will never discriminate based on age, disability, sex, race, religion or belief, gender reassignment, marriage or civil partnership, pregnancy or maternity or sexual orientation. We are committed to creating a welcoming and inclusive environment for all employees, regardless of background or identity.

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