Event Marketing Manager

Overview

Marketing Manager / B2B Events – Fintech / £45,000 Base Plus Bonus / London, Hybrid

A fast-growing B2B events and marketing services business is looking to hire an experienced Event Marketing Manager to support the delivery of highly targeted, multi-channel campaigns across a growing portfolio of fintech and financial services events.

This is an exciting opportunity to join a disruptive, high-energy organisation that builds communities, content, and live experiences for innovation-led industries. The role is ideal for a commercially minded marketer with strong campaign management experience who enjoys working at pace and taking ownership of end-to-end event marketing activity.

• Plan and deliver multi-channel event and demand generation campaigns, including email, digital, social, and paid media
• Develop compelling marketing copy for emails, landing pages, and event websites in collaboration with content teams
• Define target personas and audience segments to support attendee acquisition and lead generation
• Own campaign reporting, tracking KPIs and performance metrics to inform future marketing decisions
• Manage and optimise event and portfolio websites, including content updates and SEO performance
• Oversee social media and digital platforms to support audience growth and brand visibility
• Work closely with in-house designers and videographers to produce consistent, high-quality marketing assets
• Manage and continually refresh marketing databases, ensuring accurate segmentation and data quality
• Build and maintain relationships with third-party media partners, PR contacts, and stakeholders
• Collaborate across internal teams to ensure campaigns align with commercial and content objectives

• Proven experience in event marketing, campaign management, or B2B marketing (events experience preferred)
• Background as a Senior Marketing Executive or Marketing Manager within a B2B environment
• Strong understanding of digital marketing channels, including email, social, SEO, and paid media
• Data-driven mindset with experience using analytics to optimise campaign performance
• Confident managing multiple campaigns and deadlines in a fast-paced environment
• Strong written and verbal communication skills
• Highly organised, detail-oriented, and comfortable working autonomously while collaborating with wider teams