Content Marketing Manager

At Automata
, we're on a mission to transform how scientists work by making automation accessible to every lab in the world. We believe that by giving labs the power to automate, we can unlock discoveries that will shape the future of life sciences from diagnostics and drug discovery to synthetic biology. But we're more than just a company disrupting the industry—we're a team of innovators, problem-solvers, and creators passionate about empowering scientists.

Our LINQ platform combines hardware and software to streamline workflows, making lab automation fast, flexible, and affordable. This means our customers can focus on groundbreaking research, while we take care of the rest.

Why Work at Automata?

• Impact:
  Your work will directly contribute to advancements in science and medicine, supporting labs around the globe as they push boundaries in research and innovation.
• Innovation:
  Youll be part of a team solving complex problems (seriously, no one else has figured out how to do this yet), using cutting-edge technology (we have robots).
• Growth:
  We invest in our people. Whether through hands-on experience, professional development, or collaborative projects, youll grow both professionally and personally.
• Community:
  Join a diverse, passionate team that values collaboration (golf on a Thursday, Soccer once a month, movie nights whenever we fancy it).

Were looking for a Content Marketing Manager with a proven track record of developing and implementing content marketing strategies that drive engagement and support complex B2B sales cycles to join our Marketing team in London. This role will be the secret sauce to sharing whats special about Automata, and reaching the right audience to help push scientific discoveries forward with our laboratory automation product, LINQ.

• Designing and executing a comprehensive content marketing strategy aligned to Automatas brand and business goals, particularly targeting scientific and decision-making audiences.
• Developing a content calendar and producing high-quality content such as blogs, whitepapers, case studies, infographics, webinars, and video scripts to support product marketing and sales enablement.
• Collaborating closely with product marketing, sales, SEO specialists, creative teams, and subject matter experts to ensure accurate, engaging, and optimized content across multiple channels.
• Managing the editorial process including content creation, editing, proofreading, and ensuring brand consistency and messaging alignment.
• Implementing SEO best practices and working with SEO agencies to drive organic website traffic and improve content discoverability.
• Monitoring and analyzing content performance metrics to optimize and adjust strategies for better engagement and lead generation.
• Staying current on life sciences market trends, audience preferences, and competitor content to produce relevant, insightful, and differentiated marketing materials.
• Supporting demand generation campaigns and event marketing through targeted content development.
• Leading collaboration across marketing teams to integrate content strategy effectively into overall marketing and product launch plans.

• Industry
  
  Experience:
  
  Requires 5-7 years in content creation and marketing, preferably within life sciences, biotech, or technology sectors.
• Deep understanding of life sciences and lab automation:
  Ability to grasp complex scientific concepts and translate them into clear, engaging content for specialized audiences.
• Content strategy and creation:
  Expertise in planning content calendars, producing diverse content types (blogs, whitepapers, videos, social media), and ensuring scientific accuracy and brand alignment.
• SEO/GEO and digital marketing proficiency:
  Strong knowledge of SEO/GEO best practices, content optimisation techniques, and using marketing automation tools effectively to drive organic reach and lead generation.
• Data-driven mindset:
  Ability to analyse content performance metrics, conduct audience behaviour analysis, and optimise marketing efforts based on data insights.
• Marketing automation and CRM, CMS tools:
  Experience with platforms that automate content distribution, lead…