Regional Performance Marketing Manager, Americas & Southern Europe

Overview

Mandarin Oriental is looking for a Regional Performance Marketing Manager, Americas & Southern Europe to join our Digital Marketing team.

Mandarin Oriental is the award-winning owner and operator of some of the most luxurious hotels, resorts and residences located in prime destinations around the world, with a strong development pipeline. Increasingly recognised for creating some of the world’s most sought-after properties, the Group provides legendary service inspired by Asian heritage whilst representing the very cutting-edge of luxury experiences.

About The Job Based at the Mandarin Oriental Corporate Office, the Regional Performance Marketing Manager Americas & Southern Europe supports the strategy and execution of global digital performance marketing across the Group’s Americas and Southern Europe portfolio. The role enables growth in rooms and ancillary revenue through  and related digital platforms.

This role owns the coordination and optimisation of performance marketing activity across multiple markets, ensuring alignment between the Group’s overarching digital strategy and local market nuances. It requires a balance of strategic thinking and hands-on execution across paid media, data, content and stakeholder management.

As Regional Performance Marketing Manager Americas & Southern Europe, you will play a key role in driving demand through intelligent, highly targeted performance marketing activity, growing new customer acquisition and increasing Group share versus the competitive set, while remaining true to Mandarin Oriental’s luxury positioning and customer-first philosophy.

As Regional Performance Marketing Manager Americas & Southern Europe, you will be responsible for the following duties:

• Support the activation and optimisation of performance marketing strategies across the Americas and Southern Europe portfolio to drive revenue through  and auxiliary platforms.
• Align performance marketing activity with broader Group commercial objectives, ensuring campaigns are insight-led and commercially impactful.
• Identify and explore opportunities to expand the breadth and effectiveness of performance marketing across customer segments and global markets.
• Champion innovation within performance marketing, leveraging new tools, technologies and approaches to generate incremental demand.

• Manage agency partners to deliver against performance marketing KPIs and wider business objectives, ensuring strong governance and accountability.
• Oversee digital marketing budgets across the Americas and Southern Europe regions, ensuring optimal allocation across channels and audiences to maximise ROI.
• Monitor channel performance and reallocate spend dynamically to ensure efficiency and effectiveness across paid search, paid social and other performance channels.

• Lead and maintain strong relationships with hotel stakeholders, ensuring clear communication of digital strategies, campaign plans and performance outcomes.
• Regularly engage with hotels to provide best practice guidance on performance marketing activity and local optimisation opportunities.
• Collaborate closely with consumer marketing, brand and digital teams to ensure alignment in creative development, messaging and content execution.
• Act as a trusted performance marketing partner to internal teams, supporting alignment across Digital, Brand, Customer and Revenue functions.

• Evolve performance marketing reporting and analytics, integrating attribution modelling with CRM and customer insights to drive informed decision-making.
• Analyse performance data to identify trends, opportunities and risks, translating insights into clear actions and recommendations.
• Ensure legal and data privacy compliance across all performance marketing activity, working closely with data privacy and governance teams.

• Ensure all performance marketing activity reflects Mandarin Oriental’s luxury positioning, brand values and customer-first philosophy.
• Act as an ambassador for the brand, balancing commercial…