Paid Digital Acquisition Specialist

Our client is an ambitious B2B SaaS company with an established presence in central London. They're looking to supercharge their digital marketing efforts with significant investment and resources, creating a great opportunity for a skilled digital demand generation specialist.

This is an exceptional chance to work on digital marketing initiatives across multiple product brands. The right candidate will drive pipeline generation and optimize conversion across both existing and new digital channels.

Location:

Central London - hybrid working 3-4 days in office.

• Execute a comprehensive demand generation strategy aligned with revenue and market objectives
• Own and optimize multi-channel digital campaigns including paid search & social advertising (Google, Meta, Linked In)
• Collaborate with the CMO to develop effective lead nurturing programmes and retargeting strategies
• Track and analyze campaign performance using advanced analytics platforms to ensure optimal ROI
• Work cross-functionally with sales, branding, content & creative, and product marketing teams

• 3+ years of experience in demand generation, growth marketing, or digital marketing within a B2B SaaS environment
• Proven ability to execute long‑term strategies while managing short‑term initiatives
• Proficiency in marketing automation platforms and analytics tools
• Strong analytical skills with the ability to translate data into actionable insights
• Experience collaborating with cross‑functional teams to drive unified campaigns
• Creative thinking combined with a results‑driven mindset
• Excellent written and oral English communication skills with meticulous attention to detail

• Chance to build and optimize digital marketing channels with a mandate for innovation
• Work in a dynamic environment where you can make a measurable impact on business growth
• Central London location with a forward‑thinking marketing team
• Career‑defining role for the right candidate looking to make their mark