Senior Manager- Retail Media

Company description

We are the ROI agency, apositionwe haveproudlyheld trueto since 2005. Our more than 6,000specialistsacross
95marketsofferunparalleledcapabilitiesin

Media,Data,Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicatedcommunicationslandscape.

ROI isnolongersimplyaboutthemost efficient planning, buying and reporting of media.

Yes,ROIisaboutdelivering Returnon Investment ;butit’salsoaboutgoingbeyondtodelivera

Returnon Imaginationandmoreintegratedexperiencesthatinspire Growth .Top-line growth

forourclients’businesses,growthforourpeopleandgrowthforourculture.

Poweredbyourbest-in-classproprietarytoolsanddata,ourworkspansthefullspectrumof media communications, from analytics, data and technology to performance marketing, content and superior trading.

Thisbreadthmeanswedeliver Insightthatliesattheintersectionofconsumer,category,and brand, attributing every budget to stronger business outcomes.

Itmeanswedelivermorecreativemediasolutionsthatbringtogetherbest-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

Itmeansweadoptnewdataanalyticsandvalueoptimisationtechniqueswhilebuildingrelationshipswithsomeoftheworld’smostexcitingstart-ups.

Weleverageover
30yearsof media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.

AtZenith,weultimatelyseekoutamoremeaningfulkindof

ROI. Ouruniquewayofthinking inspires growth for some of theworld’s leading brands,including

Coty,Electrolux,Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt,Tik Tok and Verizon.

The Retail Media Associate Director will lead the strategic development and execution of retail media campaigns across multiple platforms, overseeing a team dedicated to driving eCommerce success for our clients. This role requires a seasoned professional with strong leadership skills, a deep understanding of retail marketing strategies, and the ability to foster client relationships while achieving revenue targets.

Strategic Leadership:

• Develop and execute comprehensive client account growth strategies
• Provide strategic direction and oversee the optimisation of campaign activations on platforms such as Amazon Advertising, Walmart and Citrus Ad.

Client Management:

• Cultivate and maintain strong client relationships through proactive communication and exceptional service delivery.
• Facilitate regular calls and meetings with local clients to ensure alignment on campaign objectives and KPIs.
• Act as a point of contact for client escalations and issue resolution, ensuring timely and effective solutions.

Team Leadership and Development:

• Mentor, coach, and lead a team of account managers and specialists in eCommerce strategies and campaign optimisation within the UK and Offshore teams.
• Foster a collaborative team environment that encourages knowledge sharing and professional growth.
• Conduct performance evaluations and provide ongoing feedback to team members to ensure continuous improvement.

Campaign Management and Optimisation:

• Implement quality assurance processes to maintain campaign accuracy and effectiveness.
• Monitor campaign performance metrics and KPIs, providing actionable insights and improvement plans where necessary.
• Collaborate with cross-functional teams within the agency to integrate digital marketing strategies and ensure cohesive client solutions.

Financial Management:

• Oversee smooth billing processes for client accounts.
• Monitor budgets and expenditures, ensuring campaigns are delivered within financial parameters and optimising spend for maximum ROI.

Industry Engagement and Partnerships:

• Engage with key retail and technology partners to explore collaboration opportunities and stay abreast of industry trends.

We are seeking an enthusiastic and entrepreneurial candidate who thrives in dynamic environments. This role presents an…