Senior Marketing Manager

Base pay range

Direct message the job poster from SAVVY RECRUITMENT

A leading B2B media and events business ngân serving the global automotive industry is seeking a Senior Marketing Manager to join its growing marketing team.

This strategic, results-driven role will lead integrated marketing campaigns across multiple automotive-focused brands, with a strong emphasis on driving revenue growth for live and virtual events and subscription-based products. The successful candidate will play a key role in audience acquisition, engagement, and retention across a highly emagged global professional audience.

• Develop and execute marketing strategies that support revenue growth for events and subscriptions
• Identify and target key audience segments across the automotive ecosystem, including OEMs, Tier suppliers, aftermarket, and mobility technology providers
• Align marketing activity with wider business objectives through close collaboration with editorial, sales, events, product, data, and finance teams

• Lead integrated marketing campaigns across digital and offline channels, including email, social, paid media, SEO, and partnerships
• Manage the full event marketing lifecycle, from launch and promotion through to post-event engagement and performance analysis
• Deliver campaigns that support subscription acquisition, retention, and upsell

• Ensure all marketing messaging is of the highest quality and aligned with brand guidelines and tone of voice
• Work closely with editorial and creative teams to deliver compelling campaign assets aligned to a 12-month content calendar

• Monitor KPIs and campaign performance using tools such as Google Analytics, Dotdigital, CRM systems, and paid media platforms
• Use testing, insight, and data analysis to continually improve targeting, messaging, and conversion
• Line manage a Senior Marketing Executive, ensuring delivery to a high standard and on time
• Oversee external agencies and suppliers where required
• Act as□□a role model for best practice in campaign management and cross-functional collaboration

The ideal candidate is a commercially minded B2B marketer who thrives in a fast‑paced, content‑led environment and enjoys taking ownership of complex, multi‑channel campaigns.

• 5–7 years’ experience in B2B marketing, ideally within events, media, and/or subscriptions
• 1–2 years’ experience managing or mentoring junior team members
• Proven track record of driving audience and revenue growth through marketing
• Strong project management and organisational skills
• Hands‑on experience with marketing platforms such as Dotdigital, CRM systems, Google Analytics, and Linked In Campaign Manager
• 25 days’ annual leave plus bank holidays
• Birthday day off
• Performance‑related bonus scheme
• Private medical insurance
• Enhanced family leave, sick pay, and income protection
• Modern, refurbished London office and regular company events

• Mid‑Senior level

• Full‑time

• Marketing and Management
• Events Services and Marketing Services

If this role sounds of interest, get in touch with our team today! ✍️