SodaStream: Innovation Marketing Manager; Maternity Leave replacement
Job in
Greater London, London, Greater London, EC1A, England, UK
Listed on 2026-01-13
Listing for:
PepsiCo
Full Time
position Listed on 2026-01-13
Job specializations:
-
Marketing / Advertising / PR
Marketing Manager, Product Marketing, Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
Location: Greater London
Overview (English)
As a key member of the Global Appliances Category Team, you will own the end-to-end lifecycle of a strategic range within our appliance portfolio. You’ll drive product strategy, define roadmaps, and collaborate cross-functionally to deliver exceptional products that meet customer needs and exceed market expectations. This role is designed for a strategic marketer who wants to shape the future growth of the category, translating insights into disruptive, consumer-led innovation pipeline.
Are you ready to make the world Drink Better?
This role requires strong collaboration across global and local teams, working with R&D, Markets, Commercialization, Insights, Design, Supply Chain, and Pepsi Co brand teams.
Responsibilities (English)- Develop and execute the product strategy for the appliances category across multiple markets
- Lead consumer and market research to identify trends, pain points, and opportunities
- Define product requirements and prioritize features based on impact and feasibility
Collaborate with R&D, design, supply chain, and marketing teams to bring products to market - Monitor product performance and iterate based on customer feedback and data
- Own pricing, positioning, and go-to-market strategies for new launches
- Master degree in marketing, Business Administration or related field.
- >7 years marketing experience in product & innovation — ideally in FMCG or Appliances. Experience in energy drinks or functional hydration is a plus.
- Consumer-centric mindset, with a deep passion to understand consumer behavior
- Strong strategic acumen with a bias for action and experimentation turning insights into winning ideas.
- A team player who loves to work in a fast-paced culturally diverse, collaborative matrix organization
- Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively at all levels of the organization
- Passion for sustainability, wellness, and consumer-led disruption.
- Happy to travel / work flexibly in a remote team set-up
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