Social Media Content Creator

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To make the switch to electric driving cheaper, easier, and greener for everyone. But your goal is bigger.

We need a creative force who can explore the entire world of EVs and craft content that intrigues and engages everyone—from the EV‑curious who haven’t considered buying yet, to the in‑market enthusiasts. You’ll be a hands‑on creative, responsible for growing our audience and impact of the content we create, making electric driving feel irresistible to the masses.

• Create scroll‑stopping video and written social posts – memes, campaign launches, easy‑to‑understand explainers.
• Use social listening tools to predict wider trends, better understand our customers, competitors, and the wider EV industry.
• Measure impact by analysing data to test, learn, and improve content performance.
• Prioritise and schedule content week‑to‑week to keep it timely, fresh and impactful.
• Create social‑first content that can also be repurposed for emails, sales teams, and other channels.
• Understand our audiences – drivers, salary‑sacrifice customers, and business decision‑makers.

• At least three years’ work experience in social media and content.
• Experience creating content across Instagram, Tik Tok, and You Tube.
• Video production and editing skills.
• Social listening experience (Brandwatch).
• Content performance analysis and reporting.
• Chronically online and fascinated by internet culture.
• Deep understanding of how people think and engage with content.
• T‑shaped development – adaptable and eager to take on new challenges.
• Passion for sustainability and convincing more people to drive electric.
• Ability to prioritise ruthlessly and think critically, discerning which tasks to tackle.
• Strong understanding of how social media and brand building drive long‑term growth and the ability to communicate that clearly.
• Set high standards for content quality.
• Able to create fun, quirky content that complies with FCA regulations.

• Salary: flexible and based on experience – discussed during recruitment.
• A unique culture – autonomy, rapid learning, and collaboration across co‑owners.
• Perks: visit the Octopus Employee Benefits hub.
• Awards:
  Octopus Electric Vehicles named Sunday Times best company to work for 2024, 6th most inspiring startup 2025, and top 100 best places to work 2022.

Octopus Electric Vehicles launched in 2018 to make electric driving easier, fairer, and greener. We provide a “lease for life” experience, bundling car, charger and energy. We are part of Octopus Energy Group, a leader in innovation across energy, healthcare, investments, property, ventures and labs. Our mission is to decarbonise the planet, provide fair pricing and a fantastic customer experience.

We are an inclusive employer committed to equal opportunities, an inclusive work environment and fairness for everyone. We do not discriminate on the basis of protected attributes.

We may use AI to support parts of the hiring process. Final decisions are made by humans. If you need specific accommodations, let us know.