Global Product Marketing Manager HYROX Youngstars; m​/f​/d

HYROX is a global fitness race series combining running and functional fitness. Since its founding in Germany in 2017, HYROX has grown into an international fitness movement with events across five continents. HYROX Young stars is our dedicated race format for young athletes — adapted by age group and designed to introduce youth to the world of fitness racing in a fun, inclusive, and challenging way.

To support our growing Marketing team, we are looking for a committed full-time Product Marketing Manager (d/f/m) to join our HYROX Global Marketing team in London or Hamburg, with a dedicated focus on HYROX Young stars.

The Product Marketing Manager becomes the all rounder with a specific product focus on our HYROX Young stars vertical. In your responsibility you’ll lead the planning, execution, and performance of all marketing initiatives related to HYROX Young stars globally. You will report into the Global Senior leadership team and work closely with our global marketing department to ensure consistent branding and strategic alignment while also bringing creativity and energy tailored specifically to a youth-focused audience.

This is a fast-paced, hands-on role suited for someone who is both strategic and operational, who thrives on variety and autonomy, and who is passionate about inspiring the next generation of athletes.

• Lead execution of all global marketing campaigns and content for HYROX Young stars from concept to delivery, aligned with global brand strategy.
• Manage social media strategy, planning, performance, and community engagement specifically targeted to youth and their parents.
• Oversee creation and adaptation of age-appropriate marketing assets for digital and physical channels.
• Bring global campaigns together with the local markets into the regions, new city launches, and youth partner & grassroot initiatives in collaboration with the market.
• Own CRM strategy including email marketing to parents, teachers, and youth coaches — plus segmentation and reporting.
• Use data insights to continuously improve campaign and social media performance.
• Data analysis and reporting to the senior management team.
• Work cross-functionally with PR, events, operations, and school/venue partners to ensure unified messaging.
• Coordinate with external partners, manage sponsor ships, contracts, and logistics for youth events and activations.

• Competitive pay based on experience level
• Opportunity to work with a dynamic and passionate team in a growing global brand.
• Professional development and growth with the biggest current fitness trend
• Health insurance plan
• Retirement savings scheme
• Employee discounts in our HYROX Stores
• Attractive office location in London, UK.

Then we look forward to receiving your application. Simply upload your CV as a PDF (no photo required) and answer the questions in the application form. Your contact person is Isabelle (HYROX People).

We are committed to creating an inclusive and respectful work environment. All qualified applicants will receive consideration for employment without regard to ethnicity, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or any other protected characteristic. We value diversity and are committed to fostering equal opportunity for all.