SodaStream: Innovation Marketing Manager; Maternity Leave replacement
Listed on 2026-01-13
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Marketing / Advertising / PR
Marketing Manager, Product Marketing, Digital Marketing, Branding Specialist / Ambassador
Location: Greater London
Soda Stream:
Innovation Marketing Manager (Maternity Leave replacement)
Join to apply for the Soda Stream:
Innovation Marketing Manager (Maternity Leave replacement) role at Pepsi Co
As a key member of the Global Appliances Category Team, you will own the end-to-end lifecycle of a strategic range within our appliance portfolio. You’ll drive product strategy, define roadmaps, and collaborate cross-functionally to deliver exceptional products that meet customer needs and exceed market expectations. This role is designed for a strategic marketer who wants to shape the future growth of the category, translating insights into a disruptive, consumer‑led innovation pipeline.
Are you ready to make the world Drink Better?
This role requires strong collaboration across global and local teams, working with R&D, Markets, Commercialization, Insights, Design, Supply Chain, and Pepsi Co brand teams.
Responsibilities- Develop and execute the product strategy for the appliances category across multiple markets
- Lead consumer and market research to identify trends, pain points, and opportunities
- Define product requirements and prioritize features based on impact and feasibility
- Collaborate with R&D, design, supply chain, and marketing teams to bring products to market
- Monitor product performance and iterate based on customer feedback and data
- Own pricing, positioning, and go-to-market strategies for new launches
- Master degree in marketing, Business Administration or related field
- More than 7 years marketing experience in product & innovation – ideally in FMCG or Appliances; experience in energy drinks or functional hydration is a plus
- Consumer‑centric mindset, with a deep passion to understand consumer behavior
- Strong strategic acumen with a bias for action and experimentation turning insights into winning ideas
- A team player who loves to work in a fast‑paced culturally diverse, collaborative matrix organization
- Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively at all levels of the organization
- Passion for sustainability, wellness, and consumer‑led disruption
- Happy to travel / work flexibly in a remote team set‑up
Mid‑Senior level
Employment typeFull‑time
Job functionMarketing
IndustriesManufacturing and Food and Beverage Services
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