Community Manager

Mintago is an innovative financial wellbeing platform that helps both employers and their employees with their financial health. We are on a mission to improve how people manage their financial world. As a socially conscious technology business, we want to make a positive impact on society. We believe in changing people’s financial futures through the workplace.

If you’re the type of person who sees a boring B2B Linked In post and thinks "I could make this 10x more engaging," loves building genuine connections at scale through AI & automation, and gets genuinely excited about turning financial complexities into content people actually want to engage with - this role is for you!

We’re looking for a social storyteller who doesn’t just post content - but sparks conversations. Someone who can break the B2B mould while staying true to our mission of financial empowerment.

You’ll be the voice and bridge between Mintago and our audience – cultivating engaging content in all formats and genuine relationships across platforms while turning insights into actionable feedback for our product and marketing teams.

You’ll be our chief conversation starter, community whisperer, and the person who makes sure Mintago never sounds like every other fintech company. Think of yourself as part creative director, part AI & algorithm guru, community therapist, and trend forecaster.

This is a creative, hands‑on role where you’ll build brand presence, foster engagement, and help our founders establish thought leadership in the financial wellbeing space. This role is of a strategic storyteller.

The ideal candidate is insanely creative, tech‑savvy, has impeccable communication skills, and is not afraid of being the face of the brand.

• Turning a financial topic into a Linked In post that feels relevant for our audience and encourages genuine comments
• Spotting the exact moment a trend peaks and riding the wave perfectly
• Building authentic relationships with our audience who become genuine brand advocates
• Creating content that makes people stop scrolling and share with colleagues
• Turning customer pain points into conversations that actually help people
• Using AI & automation to reach scale beyond core channels
• Creating repeatable playbooks and playing with paid budgets to boost your content
• Learning and collaborating with the marketing team on cross‑channel campaigns
• Being in a constant test and learn cycle, measuring performance, gathering insights, and building new hypotheses
• Working with some of the best media buyers in the industry to boost your organic reach with paid tactics

• Develop and execute community strategies across Linked In, Meta, and review platforms
• Foster genuine two‑way conversations, becoming the first to know what resonates with our audience
• Transform review platforms into showcases of genuine customer love stories
• Identify and nurture brand advocates, creators, and ambassadors
• Monitor community discussions and turn insights into actionable feedback for internal teams
• Test new channels such as Reddit, You Tube, or X

• Create thumb‑stopping content that makes complex financial concepts feel simple, engaging, and actionable for both our buyers (companies) and our users (employees)
• Develop our brand voice that’s smart, helpful, and refreshingly human
• Support founder personal branding with content that showcases genuine expertise (not corporate fluff)
• Stay ahead of digital culture while knowing exactly when we should participate vs. when to sit it out
• Keep up with internet culture, tech trends, and know when to lean in or stay authentic
• Spot opportunities for creative campaigns that other B2B brands wouldn’t dare try

• Execute online and offline experiences (AMAs, challenges, virtual hangouts, meetups)
• Organise virtual events and webinars that provide genuine value to our community
• Manage review platforms (G2, Trustpilot, Capterra) and encourage positive advocacy
• Build opportunities for in‑person events that can translate into online and vice‑versa

• Track…