Experiential Producer

Job Description

Our LEGO Agency (OLA) is the internal creative agency at the LEGO Group. OLA is responsible for driving communication and content experiences through the development and execution of global advertising campaigns from the LEGO Group as well as bringing to life new media experiences and activating local tactics across the brands portfolio of play experiences.

We are looking for a Global Experiential Producer to drive and manage our product initiatives and experiential brand experiences. This role is part of a larger global team who partners directly with and orchestrates across a globally dispersed organization. The ideal candidate will be able to translate business and commercial needs into impactful brand experiences working across OLA to develop and deliver on global communication strategies concepts and content across owned earned shared and paid channels.

• Lead multiple product and branded‑experiences from initial briefing to delivery
• Partner and support your Strategic Creative and Production counterparts in OLA on your assigned product and branded‑experiences ensuring an effective and impactful delivery that is on‑brief, on‑time and on‑budget
• Manage and support Senior Global Campaign Partners on driving more complex product and branded experiences when necessary, including accountability of individual projects, development of detailed scopes, accurate forecasting, budget and financial responsibility, support and inform on resource and finance planning to ensure efficiency as well as after‑action reviews (AAR) and quarterly experience reviews with OLA and PMD LT when required
• Ensure the smooth day‑to‑day running and management of your projects
• Day‑to‑day running of subsequent project deliverables ensuring a clear end‑to‑end overview and needs requirements including detailed documentation
• Develop strong relationships with our direct product‑ and/or brand‑owner and key heads of departments in OLA
• Facilitate communication and collaboration between collaborators at all levels
• Support the measurement and data teams on identifying metrics and indicators and develop a measurement approach for our projects
• Secure the necessary involvement of OLA Hubs to ensure that regional needs are being met and that regional amplification of our activation continues in line with global strategy and concept
• Collaborate with both internal and external agencies and other LEGO partners when necessary

• Significant experience within an experiential or creative agency/business with a demonstrated and clear track record of successfully running multiple brands whilst building strong client relationships and producing amazing creative experiences and content
• Demonstrated experience in Entertainment / Content Gaming segments will be favourable
• Experience being part of complex and globally distributed creative digital shopper / e‑commerce or socially led programmes
• Strong leadership, communication and collaboration skills
• Strong business writing skills that include executive summaries, memos, pre‑reads, briefs and presentation materials
• Comfortable working with collaborators at all levels of the organization
• Ability to exercise good judgement and high level of discretion with sensitive information
• Ability to work independently and manage multiple projects simultaneously
• Experience in project management and strategic planning
• Knowledge of Agile methodologies is a plus
• Strong proficiency in English
• Experience in presentation is a bonus
• Advanced skills in Microsoft Office project management tools
• Travel may be required

• Family Care Leave – We offer enhanced paid leave options for those important times
• Insurances – All colleagues are covered by life and disability insurance which provides protection and peace of mind
• Wellbeing – We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity
• Colleague Discount – From day 1 you will qualify for our generous colleague discount
• Bonus – When goals are reached and if eligible…