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Content Strategist

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Salt
Full Time position
Listed on 2026-03-15
Job specializations:
  • IT/Tech
    Digital Marketing
  • Creative Arts/Media
    Digital Marketing
Job Description & How to Apply Below
Location: Greater London

Overview

Duration: 16th March – 24th April (100%)

Ready to help bring a large-scale digital ecosystem to life? We’re looking for a Content Strategist who can transform an established Information Architecture into a cohesive, structured web experience. You'll play a key role in shaping around 75 pages — from net-new builds to rewrites and migrations — ensuring everything fits seamlessly within a modern, intent-driven digital environment.

Responsibilities
  • Defining content strategy and structure for ~50 identified page types within a new global web ecosystem.
  • Building clear, actionable page models and hierarchies that act as robust briefs for copywriters.
  • Creating smart cross-linking approaches to support user journeys, discoverability and overall site cohesion.
  • Integrating AEO/GEO recommendations provided by a specialist to ensure strong search performance and regional relevance.
  • Bringing clarity and consistency to currently fragmented content, helping unify disparate microsites into a single, compelling experience.
Qualifications
  • A seasoned Content Strategist with experience working on large, complex web ecosystems.
  • Strong IA interpretation skills — you can turn a dense IA into intuitive, structured content frameworks.
  • Comfortable working at pace across dozens of page types with accuracy and consistency.
  • Able to collaborate with UX, SEO/AEO, and copywriters to create scalable, future-proof structures.
  • Someone who loves simplifying the complex and delivering content systems that make sense for real users.
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