Digital Marketing Manager

Working requirements:
Hybrid working available

Reporting to:
Group Marketing Director

Start Date:

Q1 2025

Metric Search is a PE-backed executive search firm with three specialist brands operating across life sciences, infrastructure, and data centres. We’re building a marketing function from the ground up, and we need someone who can own the digital engine that drives it.

This isn’t a pure performance marketing role churning out Linked In ads. Executive search is relationship-driven and consultant-centric. We need someone who understands organic visibility, content strategy, marketing operations, and how to make technology actually work for the business, not just look impressive on a slide deck.

You’ll own everything digital: the website, SEO, content distribution, Hub Spot, attribution, and the systems that connect marketing to our consultants’ work.
If you’ve ever wanted to build something from scratch rather than inherit someone else’s mess, this is it.

• Drive SEO strategy: technical audits, content optimisation, backlink building, and sector-specific keyword targeting
• Manage website performance, UX improvements, and conversion optimisation across three brand microsites
• Work with developers for technical website improvements, however proficiency in Word Press is required
• Create landing pages, forms, and lead capture mechanisms that actually convert in a B2B and B2C recruitment environment

• Develop content plans that position Metric as a thought leader in life sciences, infrastructure, and data centre executive search
• Coordinate content creation across blogs, case studies, white papers, and sector insights, you might not write it all, but you orchestrate it to be digital ready
• Optimise content for search, distribution, and engagement across web, email, and Linked In
• Measure what’s working: traffic, engagement, time‑on‑page, and ultimately pipeline contribution

• Own Linked In as a channel: company page optimisation, consultant personal branding support, content scheduling
• Test and optimise paid Linked In Ad campaigns if they prove viable in executive search
• Track engagement, profile views, and inbound inquiries driven by social activity

• Manage Hub Spot: workflows, lead scoring, email automation, reporting dashboards
• Integrate Hub Spot with Bullhorn (our ATS) when we are ready, so marketing activity ties to actual placements and revenue
• Build attribution models that show which marketing efforts drive pipeline, this is harder than it sounds in executive search
• Maintain data hygiene, manage tech stack integrations, and troubleshoot when things break
• Own analytics:
  Google Analytics, SEMrush, Search Console, Linked In insights, and any other data sources that matter

• Coordinate digital promotion for events, webinars, and conferences (landing pages, email campaigns, social promotion)
• Help launch sector‑specific campaigns when needed, Metric Exec, Bio, Geo, or DCX focus areas
• Work with the brand lead and marketing exec to ensure digital execution matches creative strategy

• 3-5+ years in digital marketing, ideally in B2B and B2C, professional services, or recruitment.
  Don’t let this stop you from applying if you’re digital savvy still put yourself forward!
• Strong SEO knowledge: you understand technical SEO, on-page optimisation, and content strategy.
• Google Analytics and Search Console proficiency, you can read data, spot trends, and make decisions
• Hands‑on experience with website management, CMS platforms (Word Press), and coordinating with developers when required
• Content mindset: you know how to plan, distribute, and measure content effectiveness
• Self‑sufficient problem solver: you don’t need hand‑holding, you figure things out
• Strong communicator: you can explain technical concepts to non‑technical stakeholders
• Paid social experience (Linked In Ads, particularly in B2B contexts)
• Email marketing and automation expertise
• Basic HTML/CSS or front‑end development skills
• Attribution modelling or marketing analytics background

• Build from scratch:
  You’re building it right whilst we are growing
• Own the digital strategy:
  This isn’t a junior execution role, you’ll shape what we do and how we do it
• See direct impact:
  Your work will visibly drive pipeline, brand visibility, and business growth
• Fast‑moving environment: PE‑backed growth means quick decisions and tangible progress
• Room to grow:
  As the business scales, so does your scope, potentially managing a team in future

Please note:
We require you to be onsite with a hybrid working model in place at either our London or Nottingham office. If you are in a commutable distance to either of those & your previous experience is relevant to the above, we encourage you to apply!