Data Analyst

JOB DETAILS

JOB BAND: C

CONTRACT TYPE:
Permanent, Full time

DEPARTMENT: BBC Studios – BBC Story Works, Programme Partnerships

LOCATION:

London TVC – Hybrid

PROPOSED SALARY RANGE: £35,000–£41,000 Plus London Weighting Allowance £5,441 on top of the base salary, depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

A globally renowned media company borne of the BBC. We make and distribute the world’s most sought after TV, audio and digital content.

Our ambition is to be the home of the most powerful, entertaining and inspiring stories for people all around the world.

Join BBC Story Works Programme Partnerships, the BBC’s branded content studio, and help shape data driven storytelling for global audiences. As a Data Analyst, you’ll uncover insights, trends and performance patterns that inform our creative strategy and strengthen the impact of our campaigns worldwide.

You’ll be part of a collaborative, globally connected team working at the intersection of storytelling, data and digital innovation. This role offers the chance to influence high profile branded content campaigns, develop your analytical expertise, and contribute to work that reaches millions across the world.

• Monitor engagement and performance of active content marketing campaigns to ensure delivery against client KPIs.
• Create and deliver clear, insightful reports (Excel, PowerPoint) at key campaign milestones.
• Analyse and optimise campaign performance using tools such as Google Analytics, AT Internet, Tableau or Power BI.
• Provide actionable insights, recommendations and performance forecasts to support pitches and campaign development.
• Benchmark performance and collaborate with global BBC Story Works teams to identify trends, audience behaviours and best practices.

• Strong data analysis skills with the ability to interpret and communicate insights clearly.
• Advanced proficiency in Microsoft Excel (pivot tables, lookups, IF statements).
• Understanding of the digital media and social media landscape.
• Experience using analytical tools such as Google Ad Manager, Tableau or Piano.
• Good presentation skills with the ability to translate data into stories.

• Familiarity with social media distribution tactics and ad networks (Facebook, Twitter, Linked In, Google).
• Experience working with branded content or digital storytelling.
• Ability to collaborate effectively with editorial, sales and research teams.
• A proactive interest in digital trends, audience behaviour and content performance.

If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.

We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.

#BBC STUDIOS

Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note:

If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks;
Eligibility to work checks; and, if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Redeployment

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.