Growth marketer, SEO

We help companies get compensation right.

What we get paid at work has a massive impact on our lives, and it’s one of the biggest factors in hiring and retaining talent - and yet so many companies struggle to get it right. They simply have no choice but to rely on poor data and unsophisticated tools for their pay decisions.

That’s why we created Ravio.

We help many of the world’s most innovative and ambitious companies build stronger teams and reach their goals through better compensation. Our real-time data platform brings compensation into the modern age, tracking the market across all compensation types from salary to equity and benefits. We’re passionate about ensuring everyone is paid what they deserve, no matter their background or circumstances. We believe that when compensation is done right, everyone wins.

Ravio is growing fast, which means you can too. We’ve established ourselves as the European leader in our space serving more than 1,200 clients, and now have our sights set on becoming the global go‑to place for compensation data and tools for managing compensation.

Joining a startup and scaling it into a global product is one of the most challenging and rewarding experiences a career can offer. If that sounds exciting to you, you’re in the right place.

In this role, you'll own self‑serve acquisition - designing and running experiments across channels to dramatically increase sign‑ups, pipeline, and revenue generated through our self‑serve motion.

You’ll be supported by our Head of Marketing (who you’ll report into), have strategic support, a collaborative cross‑functional team, and the autonomy to test, learn, and scale what works. This isn’t about managing what exists. It’s about finding the next 10x, not the next 10%.

• Build and run the strategy to grow self‑serve acquisition (50% of your time)
• Analyse self‑serve data and channel performance (paid search, Linked In organic and paid, SEO) to identify future growth opportunities
• Design testing roadmaps and prioritise experiments with the highest potential impact
• Partner with Growth Engineering on improvements, whether in the self‑serve product,  website, programmatic SEO, or other levers you see fit
• Collaborate with Content, Regional Marketing, Product Marketing, Engineering, and Data teams to run experiments you’ve designed that require their expertise
• Connect the dots across channels – be the person who sees what others miss

• Run and optimise existing Google and Linked In Ads campaigns, currently a six‑figure annual spend with scope to significantly scale
• Design and execute experiments on creative, messaging, targeting, landing pages, and offers
• Scale spend efficiently in new markets and audiences while maintaining or improving unit economics
• Build dashboards and reporting to track performance and inform decisions
• (potentially) Test and validate new paid channels (You Tube, Reddit, etc.) if you see fit

• We’re a startup. You’ll need to balance rigour with speed, run scrappy tests, and know when to double down vs move on
• You’ll have autonomy to try things, but you need to share your learnings with others – that means clear hypotheses, proper measurement, and honest post‑mortems

• Strong analytical skills and a rigorous approach to experimentation. You’re comfortable working with data and using evidence to guide decisions.
• Experience collaborating cross‑functionally and influencing teams outside your direct reporting line to ship experiments and improvements.
• A hands‑on, self‑sufficient approach. You’re comfortable executing directly and taking ownership end‑to‑end.
• Proven paid media experience. You’ve personally built, optimised, and scaled Google Ads and Linked In campaigns that delivered meaningful business results.

• Experience in B2B SaaS. Exposure to HR or People teams is a bonus, but not required.
• Familiarity with additional acquisition channels such as SEO, organic social, content, or CRO.
• Experience in fast‑growing or early‑stage environments where you had to operate…