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Commerce Strategy & Platform Lead

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Dentsu
Full Time position
Listed on 2026-01-22
Job specializations:
  • IT/Tech
    Ecommerce, Digital Marketing
Job Description & How to Apply Below
Location: Greater London

Job Description :

The Commerce Strategy & Platform Lead will help shape Merkles Commerce pre-sales capability within the Design Experience Content Platforms & Commerce (DXC) solutions team.

This transformation role will be responsible for driving change in how clients create capture and compound value across Commerce ecosystems. The successful candidate will own strategic business led solutioning across RFPs RFIs proactive client engagements and existing programs to build multi-year commerce / trading strategies while ensuring Merkle stays ahead of platform innovations and new monetisation opportunities from commerce technology vendors.

The successful candidate will partner and work closely with design content CRM and orchestration leaders to ensure commerce strategies and solutions are seamlessly integrated into end-to-end customer transformation programs balancing business outcome innovation with execution feasibility.

Key Objectives

Revenue Growth

Revenue Growth

Co-own Revenue Growth opportunities across Net-New Logo and Existing Clients.

Underpin Existing Client commerce program strategy and revenue growth; including deep involvement in renewal strategies

Commerce Solution Leadership

Lead Commerce transformation and solutioning powered by commerce ecosystems (Salesforce Commerce Adobe Commerce / Magento Shopify Plus SAP Commerce commerce tools and other composable stacks).

Shape digital strategy that underpin commerce scale flexibility and integration with broader DXC capabilities.

Ensure solutions align to measurable outcomes such as conversion uplift omnichannel enablement speed-to-market and operational efficiency.

Pre-Sales Excellence

Drive and own the commerce dimension of RFPs RFIs and pitches.

Translate platform features (e.g. headless commerce composable services dynamic pricing real-time inventory) into compelling business cases.

Develop reusable commerce frameworks demos and accelerators that improve speed consistency and win rates.

Innovation & Product Evolution

Stay informed and ahead of product roadmaps quarterly releases and innovations from commerce vendors.

Rapidly assess monetisation opportunities from new product launches and embed them into GTM propositions.

Build strong relationships with platform partners (Salesforce Adobe Shopify commerce tools SAP etc.) to co-create GTM plays and strengthen ecosystem positioning.

Stay well informed and up to date on Emerging Technologies and Tools that complement this space.

Client Advisory & Market Engagement

Serve as a trusted advisor to client CIOs CTOs CDOs and CMOs on commerce and digital engineering strategy.

Lead and facilitate client workshops on commerce architecture operating models and innovation roadmaps.

Represent Merkle externally at commerce partner events industry forums and client round tables.

Team Leadership & Capability Development

Contribute to building a high-performing pre-sales community of commerce specialists.

Drive and support enablement on commerce certifications vendor releases and emerging technologies.

Help foster a culture of innovation collaboration and measurable client impact across the DXC solutions team.

Key KPIs
  • Growth Impact :
    Contribution to new business revenue and existing account expansion
  • Solution Reuse & Scalability :
    Percentage of solutions reused across accounts and markets.
  • Customer Impact :
    Evidence of transformation outcomes delivered to clients (NPS cost-to-serve reduction revenue uplift).
  • Win Rate :
    Improvement in RFP / pitch win rates.
  • Team Engagement & Development :
    Measured through internal engagement surveys and career progression of team members; as well as shoring strategy and cross-border teaming
Core Competencies & Experience
  • Commerce Expertise
  • Strong understanding of digital engineering practices : composable architectures headless services API-first integration cloud-native development.
  • Pre-Sales & Solutioning
  • Track record leading pre-sales pursuits for large complex commerce transformation programs (1M10M).
  • Skilled at translating commerce and platform complexity into clear business outcomes and ROI-driven propositions.
  • Innovation & Ecosystem Awareness
  • Familiarity with commerce vendor product roadmaps and ability to identify monetisation opportunities from launches.
  • Awareness of trends such as composable commerce agentic AI in commerce hyper-personalisation and algorithmic CX.
  • Commercial Acumen
  • Skilled at structuring commerce solutions into profitable ROI-focused business cases.
  • Strong ability to influence pipeline growth and win rates.
  • Client Engagement
  • Executive presence; able to advise senior stakeholders on commerce transformation and technology strategy.
  • Confident facilitator of roadmap workshops and innovation sessions at CxO level.
  • Leadership
  • Experience in building mentoring and inspiring communities of Commerce and UX pre-sales professionals
  • Team-orientated mindset with the ability to connect commerce engineering and experience design disciplines.
Ideal Candidate Profile
  • 6 years experience in business transformation and commerce…
Position Requirements
5+ Years work experience
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