Data Analyst - Government Digital Service - SEO

Full-time (Permanent) £46,725 - £50,220 (London) & £42,893 - £45,653 (National) including additional allowance
Published on 16 January 2026

Bristol, London, Manchester

The Government Digital Service (GDS) is the digital centre of government. We are responsible for setting, leading and delivering the vision for a modern digital government.

Our priorities are to drive a modern digital government, by:

• joining up public sector services
• harnessing the power of AI for the public good
• strengthening and extending our digital and data public infrastructure
• elevating leadership and investing in talent
• funding for outcomes and procuring for growth and innovation
• committing to transparency and driving accountability

We are home to the Incubator for Artificial Intelligence (I.AI), the world-leading  and at the forefront of coordinating the UK’s geospatial strategy and activity. We lead the Government Digital and Data function and champion the work of digital teams across government.

We’re part of the Department for Science, Innovation and Technology (DSIT) and employ more than 1,000 people all over the UK, with hubs in Manchester, London and Bristol.

The Government Digital Service is where talent translates into impact. From your first day, you’ll be working with some of the world’s most highly-skilled digital professionals, all contributing their knowledge to make change on a national scale.

Join us for rewarding work that makes a difference across the UK. You'll solve some of the nation’s highest-priority digital challenges, helping millions of people access services they need.

The GDS IDEA (Insight, Data Science, Economics, and Analysis) Unit is looking for talented data analysts to join our dynamic, high-impact, multidisciplinary team. We combine cutting-edge AI, advanced data science, and analytical expertise to deliver powerful insights, automation efficiency, and build the evidence base that drives smarter, more impactful decisions across DSIT.

We are responsible for:

• Our priorities are to drive a modern digital government, by:
• Joining up public sector services
• Harnessing the power of AI for the public good
• Strengthening and extending our digital and data public infrastructure
• Elevating leadership and investing in talent
• Funding for outcomes and procuring for growth and innovation
• Committing to transparency and driving accountability

As a Data Analyst, you will make sure data is collected, prepared and used in a way that supports clear decision-making and aligns to GDS priorities. You will ingest data from multiple sources and formats, and apply robust validation, cleansing and quality assurance so stakeholders can trust what they are seeing. You will turn analysis into practical outputs, including well-designed reports and interactive dashboards, that help teams understand what is happening, why it matters and what to do next.

As a Data Analyst you’ll:

• Deliver analytical support and insight
  - Lead the provision of analytical support across the GDS IDEA Unit, providing timely insight that helps teams make decisions and improve outcomes.
• Manage data-to-insight delivery
  - Ingest, validate and quality assure data from a range of sources, and apply appropriate analytical methods to generate reliable findings.
• Own workforce/pay framework analysis
  - Lead ongoing analysis of the Government Digital and Data Pay and Capability Frameworks (delegated and SCS), working with content designers, user researchers and policy/subject matter leads to identify evidence-based improvements using internal and external data.
• Develop reporting and visualisation products
  - Design, build and iterate interactive dashboards and reports that communicate complex insights clearly to technical and non-technical audiences, aligned to user needs.
• Explore and evaluate AI opportunities
  - Identify, scope and deliver AI proof-of-concepts, assessing feasibility, business value and practical application, and supporting the transition from concept to use where appropriate.
• Communicate findings for action
  - Present and communicate insights to senior decision-makers in a…