Analytics and Insights Manager - Intelligence team

Analytics and Insights Manager - Intelligence team

Join to apply for the Analytics and Insights Manager - Intelligence team role at Zeno Group.

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three‑time winner of PRWeek’s Best Places to Work.

Zeno has also been previously recognised by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

• Job title
  :
  Analytics and Insights Manager - Intelligence team
• Reports to
  :
  Strategic Intelligence Director
• Level
  :
  Account Director / Senior Account Director equivalent – a minimum of five years’ experience
• Where
  :
  Hybrid working - Old St, EC1V 9BW
  and at home – at least two days per week in the office
• Seniority level
  :
  Mid‑Senior level
• Employment type
  :
  Full‑time
• Job function
  :
  Research, Analyst and Information Technology
• Industries
  :
  Public Relations and Communications Services

We are looking to turbocharge our capabilities within Strategic Intelligence. As an integral part of our Intelligence Team, the role is split roughly 50/50 between existing clients and new business. With a background in both primary (proprietary research and analytics) and secondary data (gathered from desktop, ChatGPT, research or personal observations), you will work closely with all functions within the business and deliver counsel and oversee implementation to ensure we are pushing boundaries.

Throughout this process, the ability to effectively prioritise and manage expectations from various stakeholders will be invaluable. Linking up with our Global Intelligence team, you will be a key player in assessing products and services to better root them within Zeno London, while also having oversight of all current Data & Analytics work to ensure we are delivering a best‑in‑class service.

Ideally, you already work in an advertising, media, PR or similar agency environment and are familiar with how the creative comms industry works. You will be the gatekeeper of various data tools – including Brandwatch, Cision, Meltwater, Morning Consult, Muck Rack, News Whip, Profound GEO, Signal AI, Spike and Talkwalker – helping us to ensure we maximise their abilities within the measurement and analytics required for existing clients as well as new business development.

You will also be expected to keep an eye on market developments in analytic tools and will be responsible for determining where we put our tech stack budget. Also, as communication channels and objectives change, your role will include managing a research and analytics budget designed to help identify new and improved methods of measurement, research and monitoring. This will include managing supplier relationships and regular liaison with Zeno and DJE (parent company) colleagues to drive network efficiencies.

With several members of the teams already working in analytics you will be expected to line‑manage and assist in the career development of any junior colleagues that are assigned to you, as well as being responsible for educating and training others, where access permits, on their use. You will succeed in this role if you are naturally curious, resourceful, tenacious, and ambitious, while being able to build strong, productive and meaningful relationships with your clients and colleagues.

• A team builder and player, able to work in, and proactively contributing to, multiple small teams
• A good mentor and manager of any junior colleagues that are assigned to you
• Able to see beyond the data to insights that can create a strategic narrative good enough to support responses to both client asks…