District Manager, EMEA Strategic Accounts - FSI United Kingdom

Sales Director, Strategic Accounts - FSI EMEA

London, United Kingdom

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

SHOULD YOU ACCEPT THIS CHALLENGE...

Lead the vertical evolution of a proven market leader. Pure Storage is already a trusted infrastructure partner to the region’s largest financial institutions, powering mission-critical workloads across banking, insurance, and capital markets. Now, we are pivoting to a dedicated, high-impact vertical motion to deepen these relationships and drive rapid market share acquisition.

We are seeking a Sales Director to champion this new strategic approach, backed by significant investment and specialised resources. You will spearhead the EMEA FSI sales strategy and lead a high-performing, collaborative sales team focused on cultivating and expanding the business. Reporting to the AVP, EMEA Strategic Sales, this role requires a collaborative approach, working closely with marketing, monetisation, technical and product teams to drive revenue growth and ensure customer satisfaction.

WHAT YOU WILL BE DOING...

• Build a 3 year, scalable sales plan to achieve consistent double‑digit growth.
• Coach and support an EMEA sales team to exceed revenue targets and drive business growth.
• Establish and implement a data‑driven sales strategy that aligns with the company’s objectives and market trends.
• Identify opportunities for transformation, expansion, upselling, and strategic partnerships within the partner & GSI ecosystem.
• Work closely with marketing, technical, product, and monetisation teams to develop market‑driven go‑to‑market strategies.
• Provide feedback from customers and partners/GSI's to internal teams to enhance product development and marketing strategies.
• Analyse industry trends, competitive landscape, and market dynamics to identify high‑impact growth opportunities.
• Deliver insights and recommendations to leadership, driving strategic business decisions.
• Establish clear success metrics to measure sales effectiveness and implement improvements where necessary.
• Strategic Leadership – Develop and execute a comprehensive sales strategy for FSI vertical aligned with overall WWS EMEA goals and market trends.
• Sales Management – Lead, mentor, and motivate a high performing sales team focused on FSI accounts, ensuring achievement of revenue targets and pipeline development.
• Solution Selling – Promote Pure Storage’s innovative storage solutions, emphasising value propositions such as data security, compliance, performance, and cost efficiency tailored to FSI requirements.
• Forecasting & Reporting – provide accurate sales forecasts, pipeline updates and quarterly business reviews and development of FSI vertical sales plan.
• Industry Expertise – Stay informed on FSI industry trends, regulations, and competitive landscape to position Pure Storage effectively.

WHAT YOU’LL NEED TO BRING TO THIS ROLE...

• Extensive experience in FSI, with a proven ability to lead and develop high‑performing sales teams across EMEA.
• Demonstrated ability to navigate and grow business in diverse EMEA markets, leveraging deep knowledge of local cultures and economies.
• Strong strategic mindset, with a history of identifying new market opportunities and driving business expansion.
• Ability to influence cross‑functional teams and corporate support functions to drive results in a matrixed environment.
• Strong leadership skills, with the ability to foster collaboration, motivate teams, and drive strategic vision.
• Relationship‑driven with a strong executive presence and ability to establish credibility with key industry stakeholders and C‑Suite executives.
• Expertise in strategic planning, business development, and operational sales management within software, hardware, and professional services.
• Track record of coaching and developing teams, fostering innovation, and driving exceptional…