Content Strategist

Position: Content Strategist (Permanent)
WE Talent are partnering with a market leading financial communications business to recruit a Content Strategist - an exciting opportunity to join a fast-paced, growing team, working closely with clients, shaping narratives, and creating compelling content across the financial services sector

This is an agency-side writing role - ideal for someone who combines strong financial services knowledge with the confidence to sit alongside Account Directors in client meetings, ask the right questions, and translate commercial objectives into a variety of compelling content.

The Role

You’ll work closely with clients across financial services - including asset management, pensions, fintech and institutional finance - to understand what they’re trying to achieve from their content.

Rather than being handed briefs, you’ll help shape them.

You’ll be inquisitive, commercially aware and confident engaging with senior stakeholders - identifying the drivers behind campaigns and turning those insights into high-quality written output.

The role blends:

* Strategic thinking

* Client engagement

* Long-form writing

* Insight-led storytelling

You’ll personally develop and write a range of content including thought leadership articles, feature pieces, market commentary and corporate communications.

Key Responsibilities

* Attend client meetings alongside Account Directors to understand objectives and messaging priorities

* Ask thoughtful, commercially focused questions to shape strong content briefs

* Develop narrative frameworks aligned to client goals

* Write high-quality long-form content across financial services sectors

* Conduct interviews with industry stakeholders and subject matter experts

* Translate complex financial concepts into clear, engaging copy

* Stay up to date with financial market trends and regulatory developments

About You

You are first and foremost a strong writer - but one who thinks commercially.

You’ll likely have experience in financial journalism, financial B2B marketing or agency-side financial communications.

You bring:

* Proven experience writing within financial services (asset management, pensions, banking, fintech etc.)

* Strong writing capability

* Confidence engaging directly with clients and senior stakeholders

* Ability to shape ideas, not just execute pre-written briefs

* An inquisitive mindset and ability to uncover the real story behind the message

* Excellent organisational skills and attention to detail

Experience with in an agency environment would be advantageous.

Why Join?

* Work with respected financial services brands

* Combine client interaction with meaningful, high-quality writing

* Competitive salary

* 25 days annual leave + bank holidays (pro rata)

* Hybrid working

* Pension scheme

* Employee assistance programme

* Team events and celebrations

If you’re a confident financial writer who enjoys engaging with clients, shaping ideas and producing thoughtful, commercially aligned content - we’d love to hear from you.

WE Talent acts as an employment agency for permanent recruitment. By applying, you accept the Privacy Policy and Disclaimers which can be supplied on request