Founding Partner​/Head of Digital - AKA Digital

Founding Partner & CEO – AKA Digital (working title)

London | Dubai | Hybrid | Equity Partnership | Profit Share | Build-Scale-Lead Opportunity

AKA - the London and Dubai based creative and lifestyle agency behind campaigns for Mandarin Oriental, Waldorf Astoria, Fairmont, Four Seasons, Dani Garcia, and some of the most compelling hospitality brands globally, is spinning out a sister company. And we’re looking for a third founder to make it happen.

This is a genuine partnership opportunity. Not a senior hire dressed up. Not a “CEO role with upside.” You will have a seat at the table from day one.

AKA has spent years building multi-channel, perception-changing campaigns for luxury hospitality, travel, F&B and lifestyle brands. We have delivered over 100 million impressions for hotel launches. We’ve assisted our clients in securing Michelin stars within seven months. We have generated 460 million impressions across UK media for a single property.

Now we are widening our communications scope and looking to offer premium digital delivery for our clients globally.

We have the infrastructure. We have the client pipeline. We have the credibility and we are looking for the perfect partner to own the execution, scale the offering, and build a commercial engine around social media management, content creation and performance marketing.

AKA Digital will sit alongside AKA as a full-stack, data-informed digital partner with a specialist lens on hospitality and lifestyle brands.

• Digital strategy & integrated campaigns
• Social media strategy, management & daily delivery
• In-house content creation (photography, video, editorial)
• Paid media & performance marketing
• Influencer marketing & brand partnerships

Food & drink, hospitality, travel, lifestyle and wellness brands, including restaurants, chefs, bars, hotels and destination brands. Both the existing AKA portfolio and an entirely new roster seeking these services.

UK and UAE initially, with scope to expand into other regions, particularly the USA.

• Co-found and lead a digital and social studio with a clear sector focus and immediate market demand
• Shape commercial strategy, pricing models, go-to-market positioning and growth roadmap
• Win and grow clients across hospitality, travel and lifestyle—leveraging AKA’s network and your own
• Build and lead a high-performing creative, content and performance team
• Own P&L, forecasting and scale—this is a full commercial leadership role
• Act as the senior face externally—with clients, partners, industry leaders and the media

This comes with real equity or profit share, structured around contribution and ambition. Flexibility on exact terms for the right partner.

The profile:

• A senior leader from digital, social or integrated agency world
• Or a founder/partner ready to build something sharper, more focused and more commercially disciplined
• Someone who is commercially astute—you understand margins, utilisation, team scale and sustainable growth
• Confident across social, content and performance marketing (you don’t need to execute it all personally, but you must understand what good looks like)
• Well-connected in hospitality, travel, lifestyle or adjacent luxury sectors
• Comfortable balancing big-picture strategy with hands-on leadership in the early years

Most importantly: you know how to turn great creative work into a profitable, scalable business. You’ve done it before—or you’re ready to prove you can.

✅ A clean slate with strong foundations – no legacy baggage, no corporate politics✅ A defined niche with genuine demand – hospitality and lifestyle brands need this, and they trust AKA✅ Immediate client pipeline – access to AKA’s portfolio and network from day one✅ True partnership structure – equity, influence and autonomy✅ Backed by an established business – AKA’s reputation, relationships and market credibility de-risk the launch✅ Flexibility on structure and reward – let’s build this together in a way that works

If this sounds like your kind of challenge, let’s have a discreet conversation.

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