Customer Insights Specialist

At Bridebook, we're digitising the wedding industry! Join us in transforming the wedding planning experience for engaged couples around the world.

Bridebook is a SaaS and Marketplace scale‑up business revolutionising the wedding industry. We are proud to be the UK’s number one wedding planning app and the ONLY global provider! Our mission is to make the wedding planning journey as happy as possible for engaged couples everywhere! With over 90% of the world’s 7.5bn population expected to get married in their lifetime, the wedding industry is massive.

It is 50% larger than the global taxi and food delivery markets combined, yet it sadly lags in digitalisation and lacks solutions for the modern‑day needs of both couples and businesses. So here's Bridebook, set to disrupt the wedding industry🎉

Our innovative platform is designed to make wedding planning effortless and stress‑free. From personalised wedding checklists, budget management tools, a vast selection of venues and suppliers, and endless inspiration – you can access it all at your fingertips, on your mobile device! After recently becoming the first app of its kind to launch globally, Bridebook now enables couples to plan destination weddings anywhere in the world.

This exciting expansion makes it a truly fantastic time to join us on our journey!

Our team is made up of talented creative, analytical, and tech‑focused minds! We’ve collaborated with some fantastic partners including the Natural History Museum, Hilton, the Ritz, Etsy and Jimmy Choo, and have been featured 12 times on the App Store as well as been rated the number 1 app by Apple. Our investors are well known for supporting some previous successful unicorns such as Airbnb, Pinterest, Skyscanner and Tesla.

We’re looking for a Consumer Insights Specialist to transform research and raw data into strategic insights that shape Bridebook’s decisions, driving measurable improvements for both Couples and Wedding Service Providers. You will be a trusted, highly autonomous expert who influences product, marketing, and business strategy through evidence‑based, compelling storytelling. You will holistically own how customers travel through our platform, ensuring every strategic decision is grounded in a deep understanding of their journey.

This opportunity is available as a Full Time or 4 Day Week.

• Leading insight generation:
  Independently design and execute the full research lifecycle from initial scope to final delivery—using surveys, interviews, and analytics to understand customer needs and behaviours.
• Translating insights into action:
  Combine quantitative and qualitative data to synthesize complex findings into clear, compelling narratives for cross‑functional teams and senior leaders, directly influencing the product roadmap and operational strategy.
• Driving strategic alignment:
  Act as a critical bridge between data and strategy, partnering with Product, Marketing, and Strategy teams to ensure decisions are grounded in evidence. You will maintain a living library of actionable insights to guide planning and prioritisation.
• Championing innovation:
  Evaluate and implement new methodologies and tools to elevate Bridebook’s research capability, establishing best practices in design, analysis, and storytelling in a scrappy, fast‑paced environment.
• Ensuring ethical practices:
  Maintain high standards of data accuracy, privacy, and compliance across all research, managing consent and confidentiality responsibly.

• Has substantial experience in Consumer Insights, Market Research, or a similar role, preferably within a digital app or consumer‑focused tech platform.
• Has proven experience in managing end‑to‑end research projects, including defining timelines, budgets, and deliverables. This includes the ability to pull raw data and perform strong manual data skills (e.g., from Typeform) rather than relying solely on advanced paid platforms.
• Is expert at conducting both qualitative and quantitative research projects, including surveys, interviews, focus groups, and analysis of A/B testing results.
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