Customer Marketing Manager

Base pay range

Direct message the job poster from Ultimate Asset

Hybrid, London (2 days a week in the office) | Up to £60,000

The team behind the product is purpose driven, collaborative, and ambitious. This is a scale up environment where people are trusted to take ownership, build from first principles, and work closely across disciplines. Marketing, Product, Sales, and Customer teams operate as partners, united by a shared goal of creating meaningful value for customers and communities.

Following a period of strong growth and the onboarding of new key and enterprise customers, the business is now entering an important new phase. Historically, investment has been focused heavily on new business acquisition. Now, there is a clear opportunity to unlock far more value from the existing customer base through stronger storytelling, deeper relationships, and more intentional lifecycle engagement. To lead this shift, the team is hiring a Customer Marketing Manager
, a newly created and highly visible role.

This role sits at the heart of how the business builds long term customer value. You will shape and run customer marketing end to end, from managing case studies and inbound advocacy channels, to leading customer events, summits, and referral programmes. You will work closely with customers to build partnerships and co‑marketing opportunities, spending time face‑to‑face where needed to uncover stories worth telling and relationships worth investing in.

You will also play a key role in connecting customer marketing with product innovation. With a busy roadmap of new product launches ahead, you will collaborate closely with Product and Customer teams to ensure customers are engaged, informed, and excited at every stage. You will own customer communications across CRM and engagement tools, helping shape how journeys are built as the business evolves its tech stack, with plans to further scale its CRM and customer‑success infrastructure.

This is a hands on role with real scope. You will be responsible for running campaigns across comms, PR, events, referrals, and inbound channels, measuring performance, and helping drive expansion and retention revenue from the existing customer base. You will bring structure where little currently exists, while staying pragmatic and adaptable in a fast moving scale up environment.

This opportunity will suit someone who combines creativity with technical confidence. You are likely to have experience in customer or lifecycle marketing within a B2B or SaaS business, comfortable working with CRMs, customer engagement tools, and data. You enjoy running events, building communities, and turning customer relationships into advocacy and commercial impact. You are confident collaborating with product teams, engineers, and revenue stakeholders, and you care deeply about clear communication and execution.

Most importantly, you are motivated by purpose as much as performance. If you want to help shift a business from acquisition‑led growth to deeper, longer‑lasting customer relationships, and play a meaningful role in improving care through technology, this could be a defining next step.

If this sounds like the kind of challenge you’re looking for, we’d love to start the conversation.

Mid‑Senior level

Full‑time

Marketing

Technology, Information and Media, and Health and Human Services

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