Creative Lead

Our Mission

We’re not your average benefits platform — we’re the driving force that uplifts people’s lives. Our technology connects the entire benefits ecosystem, creating better outcomes for employers, employees, brokers, and providers.

Our mission is clear: to build a world where everything works at its best, ensuring every employee gets the support they need to thrive—both at work and beyond.

As our Creative Lead at Ben, you will evolve and bring to life Ben’s visual identity across every touchpoint — website, campaigns, video, podcast, events, and sales storytelling.

Reporting to our VP of Marketing, you'll set the creative direction and strategy, whilst also executing it end to end. You'll evolve our visual identity as we scale into enterprise, build on an established design system, and deliver the high‑impact creative work that helps us stand out in a highly competitive market.

If you've built brands in a scaling B2B SaaS business, and want to own the full creative scope in one of the fastest growing businesses in our space — or you've honed your craft at an agency and want to go deep on one brand you can shape — this is the role for you.

• Evolving Ben's visual identity: typography, colour, illustration, photography, motion — as we grow into larger, more complex customers
• Maintaining and building on our design system: components, styles, motion principles, and guidance that scales
• Designing and iterating on our website: making complex ideas feel simple, keeping it fresh and conversion-friendly
• Owning high-impact creative projects: campaign work, product launches, events, the work that gets seen and remembered
• Leading visual direction for video and podcast: storyboarding, shoot planning, filming, editing, and packaging content for social
• Creating materials that help us win on the biggest of stages: pitch decks, one‑pagers, case studies, swag — help us turn complex messaging into visuals that build trust with enterprise buyers

• 5+ years of design experience, with strong brand/marketing design experience (ideally in B2B SaaS or high‑growth tech businesses)
• A standout portfolio that demonstrates creative range (digital, campaigns, web, and storytelling) - motion/video a big plus
• Strong fundamentals: typography, layout, composition, and art direction.
• Systems thinking: you’ve built (or meaningfully contributed to) scalable design systems, templates, or brand toolkits
• Proficiency in Figma, Adobe Creative Suite, and video/motion tools (Premiere, After Effects, or similar)
• Strong communication skills: you can present work clearly, give and receive feedback well, and bring stakeholders along with you.
• Self‑starter energy: organised, pragmatic, and happy figuring things out when things are ambiguous.
• High attention to detail, with a deep understanding of design best practices and trends.

• Have experience designing for events: booths, installations, physical brand moments.
• Have strong motion skills, animation chops, or photography/art direction experience.
• Hands‑on video experience: you've planned shoots, been behind the camera, and have done the editing.
• Curiosity about AI in design: you've explored tools like Midjourney, Runway, or AI workflows in Figma, or used them professionally within your work.

• Need a slow pace to feel comfortable - we move fast, and we prioritise action, even when the path isn’t perfectly clear
• Are uncomfortable being accountable for outcomes - this role involves owning projects end‑to‑end and being responsible for making them succeed and delivering them at a high quality
• Prefer maintaining the status quo - we want to challenge assumptions and push for better ways of working
• Prefer a highly structured environment with established processes and clearly defined boundaries - we’re still building, and sometimes that means creating the path as we go
• Struggle with ambiguity or expect prescriptive direction - you’ll get support and context, but you’ll need to figure things out and take ownership
• Wait for others to step up, or to be told what to do - We are a high‑performance and high‑reward…