SVP, Corporate Marketing

Overview

Open Text is a global leader in information management. AI-First. Future-Driven. Human-Centered. At Open Text, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We're hiring talent AI can't replace to help us shape the future of information management. Join us.

Are you a visionary marketing leader ready to shape the global perception of a company transforming how the world works? Open Text is seeking a bold, strategic, and deeply innovative SVP, Corporate Marketing to architect our global brand, elevate our presence in the enterprise technology landscape, and accelerate our position as a leader in AI‑powered business transformation. Reporting directly to the CEO, this is a rare opportunity to influence company direction at the highest levels, inspire a world‑class team, and design the marketing engine that powers Open Text’s next era of growth.

The SVP, Corporate Marketing will define and lead Open Text’s global corporate marketing vision, ensuring the company’s brand, narrative, and presence are aligned with aggressive growth objectives. This executive will champion the corporate brand, expand Open Text’s influence across global markets, and drive marketing excellence across thought leadership, events, digital channels, and AI‑focused storytelling. Success in this role requires strategic clarity, high operational standards, and deep expertise in enterprise technology and digital transformation.

• Corporate Marketing Strategy:
  Develop and execute a comprehensive corporate marketing strategy that strengthens Open Text’s market position and accelerates business growth.
• Translate company priorities into cohesive, scalable marketing plans that resonate across global markets and customer segments.

• Elevate Open Text’s global brand by defining and reinforcing a compelling corporate narrative centered on innovation, AI leadership, and customer value.
• Ensure consistent, high‑quality messaging across all regions, industries, and channels.

• Position Open Text as a visionary leader in AI‑driven information management and digital transformation.
• Lead campaigns and storytelling that articulate the real‑world impact of Open Text’s innovations.

• Oversee all major corporate events, including Open Text World, ensuring exceptional execution, strong customer engagement, and measurable business impact.
• Guide regional teams in delivering events and programs that align with global marketing strategies.

• Develop compelling thought leadership platforms, executive content, and strategic campaigns that spotlight Open Text’s expertise and differentiators.
• Strengthen the voices of Open Text executives across global media, industry forums, and digital channels.

• Direct modern, data‑driven digital marketing initiatives to increase brand reach, accelerate pipeline, and expand customer engagement.
• Leverage marketing technology, analytics, and social platforms to maximize impact.

• Collaborate closely with the ELT to ensure marketing strategies align with company priorities.
• Partner with business unit leaders to support product momentum, market expansion, and corporate priorities.

• Establish KPIs, dashboards, and reporting mechanisms to measure the performance of brand, digital, and event marketing initiatives.
• Use insights to refine strategies and demonstrate marketing’s contribution to business outcomes.

• Build, mentor, and inspire a high‑performing global marketing organization.
• Foster an inclusive, creative, high‑accountability culture that embraces innovation and continuous improvement.

• Extensive senior‑level experience in enterprise technology marketing, within a large, global B2B organization.
• Proven track record in corporate brand strategy, executive communications, event leadership, and digital marketing transformation.
• Strong understanding of AI, cloud, data, and…