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Marketing Strategy Marketing Manager

Principal Omnichannel Marketing Strategist

Job in Lodi, San Joaquin County, California, 95240, USA
Listing for: Blue Shield of CA
Full Time position
Listed on 2026-01-27
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Manager
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
A leading health insurance company in California is seeking an experienced Omnichannel Strategist, Principal, to develop the marketing strategy and roadmap for media and web experiences in government lines of business. The successful candidate will collaborate with enterprise stakeholders to drive market growth and enhance customer journeys. This role requires at least 10 years of experience in marketing, expertise in KPI optimization, and a solid understanding of omnichannel marketing tactics.

Master's degree or MBA is preferred.
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