Social Media Specialist

💷 Benefits:
Competitive package with performance-based incentive

Winnrz is the UK’s first and only Shop & Win platform — turning everyday shopping into exciting, reward-driven experiences 🎉. We’re building a fast-growing consumer brand where commerce, entertainment, and technology meet, and where social media plays a strategic role in brand growth, customer engagement, and acquisition.

We’re seeking a hands‑on yet strategic Senior Social Media Specialist to help shape and execute Winnrz’s social media strategy. You’ll own day‑to‑day channel execution while contributing to platform strategy, content direction, and performance optimisation.

• Execute and help evolve Winnrz’s social media strategy across Instagram, Tik Tok, Youtube, Linked In, and emerging platforms.
• Own day‑to‑day publishing, scheduling, and optimisation aligned with broader marketing and growth objectives.
• Contribute to platform‑specific strategies, content pillars, and campaign planning.
• Translate brand and business goals into social‑first content and storytelling frameworks.
• Identify trends, cultural moments, and platform shifts — and turn them into strategic content opportunities.
• Lead community management with a clear engagement strategy to build brand trust and loyalty.
• Collaborate with creative, influencer, performance, and product teams to ensure social supports full‑funnel outcomes.
• Track performance, define success metrics, and turn insights into optimisation and strategic recommendations.
• Support creator and influencer strategies from a social execution and performance perspective.
• Maintain and evolve brand voice and consistency across all social touchpoints.

• 7–10 years of experience in social media, content, or digital marketing roles, ideally within consumer, lifestyle, or entertainment brands.
• Strong hands‑on experience managing major social platforms, especially Instagram and Tik Tok.
• Proven ability to think strategically about social media’s role in brand building and growth.
• Solid understanding of social analytics, performance metrics, and optimisation best practices.
• Excellent writing, storytelling, and communication skills.
• Comfortable working cross‑functionally and influencing without direct authority.
• Experience working with creators, influencers, and performance teams is a plus.

The process typically concludes within 4–6 weeks.

Mid–Senior level

Full‑time

Marketing and Sales

Technology, Information and Internet

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