Creative Lead

Global Commercial Recruitment Consultant - Housewares, Consumer Electronics & DIY

Are you an experienced creative professional with a strong track record leading and delivering impactful brand and marketing content?

Do you thrive in a fast-paced, design-led environment where storytelling and innovation are at the heart of everything you do?

Are you passionate about inspiring creative teams, shaping brand narratives, and driving high-quality content across diverse channels?

Mac Gregor Black is partnering with a Global Leader in the Housewares Industry
, on the search for a Creative Lead. This is a permanent role based in Liverpool.

As Creative Lead
, you will report to the Head of Marketing and play a pivotal role in shaping and executing the creative vision. You will guide the creative team, manage the end-to-end delivery of projects, and ensure brand consistency and innovation across all marketing and communication touchpoints.

Key Responsibilities:

• Lead the development and execution of creative concepts, including storyboarding and visual planning, to bring marketing briefs to life with clarity and impact.
• Provide hands‑on creative direction throughout the production process, ensuring consistency and quality from pre‑production to final delivery.
• Drive the adoption of new creative technologies and tools, including AI‑powered solutions, to elevate content creation and improve efficiency.
• Manage creative projects from initial brief through to delivery, meeting deadlines, budget constraints, and quality standards.
• Partner with internal stakeholders to understand strategic objectives and translate them into effective creative outputs.
• Ensure all content aligns with the brand guidelines and maintains a consistent voice and visual identity.
• Mentor and guide the creative team, fostering a collaborative, innovative, and high‑performing environment.
• Oversee quality assurance for all creative outputs, ensuring excellence in design, messaging, and brand alignment.
• Manage the creative budget to ensure optimal resource allocation and cost efficiency.
• Stay informed on industry trends, emerging techniques, and platform innovations to keep the content fresh and competitive.
• Support cross‑functional teams, including marketing, product, sales, and eCommerce, to deliver integrated and effective creative solutions.

What We’re Looking For:

• Minimum 5 years of experience in a creative role, with proven experience leading and managing creative projects and teams.
• Strong conceptual and strategic thinking skills, with the ability to articulate and execute compelling ideas.
• Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects).
• Familiarity with emerging creative technologies and AI tools highly desirable.
• Experience in photography and video editing, including retouching and post‑production work.
• Strong understanding of preparing artwork for both digital and print platforms.
• Demonstrated experience managing brand guidelines and ensuring alignment across all touchpoints.
• Excellent organisational skills, with the ability to prioritise and manage multiple projects effectively.
• Strong communication and collaboration skills, with the ability to build trusted relationships across teams and with external partners.
• Decision‑making and authority exercised with good judgment, recognising when to involve others and escalation key issues.
• Shows initiative in developing and maintaining the skills and knowledge needed to perform at a high level.

Competitive salary + benefits.

Please contact Lewis Millican today for more information.

• Mid‑Senior level

• Full‑time

• Marketing

• Retail Furniture and Home Furnishings and Furniture and Home Furnishings Manufacturing