Content Marketing Manager; HubSpot, Adobe Creative, B2B, Lending, SaaS​/FinTech

Content Marketing Manager (Hub Spot, Adobe Creative, B2B, Lending, SaaS/Fin Tech)

📍 Pleasant Grove, UT (on-site)

You’ll use Hub Spot, Adobe Creative Suite, and AI tools to create and manage content, drive automation, reporting, and measurable pipeline impact.

Why Join Us? You’re a creative thinker with an analytical edge. You thrive on creating content that converts. Hub Spot feels like a playground (not a puzzle).

Core responsibilities:

• Plan and co‑manage a content calendar spanning blogs, emails, social posts, and gated content.
• Develop messaging aligned with brand voice, campaign goals, and customer journey.
• Write and edit marketing content: email nurture sequences, sales collateral, social media posts, blogs, and one‑pagers.
• Optimize content for SEO and AI‑driven search.
• Maintain consistent brand voice, tone, and messaging.
• Build and optimize workflows for automation, lead nurturing and re‑engagement (Hub Spot Marketing Hub).
• Manage audience segmentation, lifecycle stages, lead scoring, and campaign tagging (Hub Spot).
• Develop and analyze email campaigns, landing pages, and CTAs.
• Track performance through custom dashboards, reporting, and A/B testing (Hub Spot).
• Create and edit basic design assets using Adobe Creative Cloud and Hub Spot CMS (infographics, social media graphics, PDFs, Marcom templates, digital ads, whitepapers, case studies).
• Collaborate with designers or freelancers for larger creative needs.
• Ensure brand consistency across all deliverables and touchpoints.
• Coordinate with Sales, Product, and Marketing Ops to support GTM initiatives.
• Build and distribute content across channels, including digital ads, external email campaigns, social media, Hub Spot CMS.
• Monitor performance metrics and recommend improvements.

What Success Looks Like:

• Deliver consistent, high‑quality content aligned with pipeline and campaign goals across all active channels within the first month.
• Make a trackable contribution to growth in qualified lead volume and engagement.
• Contribute to cross‑functional alignment between marketing, sales, and product teams.
• Be a steward of unified and professional brand presence across platforms.

Required Experience &

Skills:

• Bachelor’s degree or higher, 5–8 years of experience in content marketing or digital marketing (B2B preferred).
• 3+ years of hands‑on experience with Hub Spot Marketing Hub Pro or Enterprise (Content Hub plus).
• Proficient to advanced knowledge of Adobe Creative Suite (Photoshop, Illustrator, or InDesign).
• Experience using AI tools for content creation, optimization, and workflow efficiency while maintaining brand and compliance standards.
• Strong copywriting, editing, design, and storytelling capabilities.
• Excellent project management skills with the ability to meet deadlines and manage shifting priorities.
• Portfolio demonstrating email campaigns, social media copy, sales enablement content (whitepapers, case studies, infographics), digital ads, blogs, and other content marketing assets.
• (Bonus) Experience integrating Hub Spot with demand‑gen platforms, familiarity with Word Press or other CMS platforms, basic understanding of analytics tools (Google Analytics, SEMrush, Ubersuggest).

Compensation, Benefits & Growth:

• Growth:
  Exposure to construction finance and fintech in a small company setting, with room to grow as CoFi scales.
• Flexibility:
  Supportive team environment trusting your ownership and cross‑function collaboration.
• Benefits:
  Competitive pay, paid time off, health options.
• Culture:
  Collaborative, innovative team driven by values of We Build, We Own, We Innovate.

Ready to Apply?
Apply directly via Linked In.

To learn more about CoFi, visit