Customer Insight Researcher

Company description:
Water Utility Company based in Yorkshire region of England.

Job description:

Customer Insight Researcher Hello! Thanks for stopping by. Let us tell you about all the great reasons to join us here at Yorkshire Water:
Salary & Benefits - We offer a competitive salary of £36,426 - £45,532 per annum, depending on experience. Annul performance related bonus Attractive pension scheme (up to 12% company contribution) Life assurance cover of 4 times pensionable salary 25 days annual leave plus bank holidays plus an extra wellness day! A great benefits package choose from health cash plan scheme, critical illness insurance, dental insurance, life assurance flex and partner cover.

Retail savings scheme Online GP service, cycle to work scheme, gym membership discounts and many more!

Location:

This role will initially be based in Bradford but were moving our office to Leeds Valley Park in summer 2026, so youll be based there in the future. There will hybrid working in place, with an expectation to be in the office 2 days per week. Work type:
Permanent. 37 hours per week, Monday Friday between the working window of 8:00am-6:00pm. We have an exciting opportunity for a Customer Insight Researcher to join the Customer Experience business area at Yorkshire Water and be a part of helping Yorkshire Water to provide the best service to our customers, by playing a vital role in customer insight and research. Could this be you?

What we do:?

Everyone has an idea of what a water company does. Here in Yorkshire, we make sure that over 5.4 million people living in the region and the millions of people who visit our region each year, can rely on our services, and have clean and safe drinking water on tap and that their wastewater is taken away. But for us, its so much more than this.?

We look after communities, protect the environment, and plan to look after Yorkshires water, today, tomorrow 24/7, 365 days a year. We provide essential water and wastewater services to every corner of the Yorkshire region, and play a key role in the regions health, wellbeing, and prosperity. New environmental legislation, unprecedented levels of investment and changing expectations from customers means that this is an exciting time to discover opportunities within the water industry.

Where you fit in:
We are looking for an enthusiastic and accomplished research professional to help Yorkshire Water put our customers at the centre of everything we do. In this pivotal role, you will deliver robust insights into our customers and stakeholders, shaping the development and delivery of our services. Employing both qualitative and quantitative research methods, you will enhance our understanding of customer needs, drawing on the latest thinking in customer and economic research, while continuously staying informed about industry developments, benchmarking, and testing our capabilities.

Your key responsibilities will include providing timely and consistent customer and stakeholder insights, commissioning, managing, and developing primary research projects, and supporting the formulation and execution of our company and regulatory business strategies. You will work closely with colleagues across the business, lead focus groups and conduct in-depth interviews with both customers and internal teams, and maintain strong financial management and commercial awareness in your research decisions.

Your expertise in best practices across qualitative and quantitative research and the project management of these will ensure the effective management and delivery of fieldwork and reporting. What skills & qualifications you will need:
Proven experience or relevant qualifications in market research, gained either within an agency or on the client side. Strong expertise in qualitative research methodologies, including in-depth interviewing and focus group moderation, with the ability to facilitate stakeholder engagement and drive internal insight generation and ideation. Track record of consistently meeting challenging business goals through persistent effort and commitment to long-term success.

Outstanding presentation and communication…