Communications Manager | University Hospitals NHS Trust

Overview

The role of Communications Manager is a fast-paced and challenging one, working in one of the five biggest NHS Trusts in the country. You will be part of a creative, friendly and passionate team, delivering University Hospitals of Leicester NHS Trust's vision to be 'leading in healthcare, trusted in communities'. The role has a strong focus on building and maintaining internal relationships and delivering business-as-usual communications, supporting key campaigns and projects.

The post leads and delivers an audience-focused digital communications approach across website, intranet and social media channels. This role is critical in ensuring we deliver effective, high-quality communications for patients, colleagues and communities. You will contribute to high-quality care, a great place to work, partnerships for impact, and research and education excellence, and you will help embed health equality in all we do.

You will line manage communications officers and a communications assistant, translating client asks into creative ideas and effective communications, both internally and externally. The role acts as a subject-matter expert for digital communications across the organisation and builds strong relationships with internal teams and external suppliers to support digital delivery. The post holder may deputise for the Head of Communications – Content and Channels in their absence, including day-to-day management of direct reports and handling communications across internal, external and digital channels.

Creating content that meets accessibility standards, brand guidelines and tone of voice requirements is a key aspect of the role. The Communications Manager will use web and social media analytics and insights to monitor performance and continuously improve digital channels. You will lead projects and deliver stand-alone communications and campaigns from start to end, acting as an adviser to colleagues across the Trust and representing communications at multi-agency meetings.

An understanding of crisis management and the ability to work under pressure is desirable.

The organisation’s strategy (2023–2030) defines four primary goals: high-quality care for all; being a great place to work; partnerships for impact; and research and education excellence. It also aims to embed health equality in all activities, reducing avoidable differences in healthcare in partnership with communities. Values: we are compassionate, we are proud, we are inclusive, and we are one team.

About the University Hospitals of Leicester NHS Trust: http://

Full details of the job can be found in the attached job description. The.

• Communication consultancy – advise on and use internal and external communications channels, with a key focus on digital, to cascade and promote corporate messages and maintain delivery standards.
• Good news – source and develop internal/external good news stories and secure publicity for achievements and investments.
• Campaigns – lead development and delivery of internal and external campaigns using insight and strong creative to engage the right audiences.
• Evaluation – measure reach, impact and ROI using quantitative and qualitative methods to inform strategies and internal reporting.
• People management – line manage Communications Officers and a Communications Assistant, providing mentorship and ensuring performance and attendance are managed per Trust policy.
• Project management – work with the Head of Communications to ensure workflow is effectively managed and supported.
• Publications – source and write copy, researching content, interviewing staff, drafting and editing, securing approvals, proofreading and, where necessary, taking photographs.
• Events management – assist in organising on-site and virtual events, briefing relevant staff to ensure clear, well-understood messages; participate in an out-of-hours on-call rota for 24/7 communications support.
• Adverse events and major incidents – contribute to handling communications in and out of hours as part of the team.

• Experience leading projects and delivering…