Insights and Analytics Manager – Snacks

Overview

At Pepsi Co UK, we’re proud to make some of the nation’s favourite snacks and drinks—like Walkers, Quaker, Doritos, Pipers, and Monster Munch. With sites across the UK, including our Quaker mill in Cupar and Doritos factory in Coventry, we’re also home to one of the world’s largest crisp factories in Leicester. At the end of 2025 we will move our UK office to a vibrant new Reading town centre location, just minutes from Reading train station.

This role leads the understanding category and business performance for our UK Snacks Business; a £1.9bn RSV business in a £6.5bn RSV category. You'll be responsible for using consumer and market data sources to get beneath the skin on business performance, distilling this into a simple and clear narrative suitable for an executive audience. Analytically strong you have a well-developed understanding on how to approach questions on business performance and can manage your agenda effectively, utilising Nielsen and Kantar agency partners alongside your own analysis based on importance, urgency and complexity.

To help the business understand the ‘what’ and ‘why’, you will be encouraged to think beyond continuous data sources, collaborate with other parts of insights and internal analytics to linking together macro and strategic trends to inform actions. As part of the Business Intelligence team you will support the Business Intelligence Lead in developing best practices in the use of data to make decisions, working with our agency partners and off shore analytical teams in developing capabilities and tools to empower the wider business.

Lead monthly review of external business performance on Snacks to feed into the monthly commercial review process (M ).

• Lead the preparation of content on external performance e.g category growth, market share, competitor performance; interpreting market data and distilling into simple messages / recommendations.
• Present this external performance summary to the Executive leadership (cross functional team which includes GM, Commercial, Finance, Marketing and NRM) with a bias of ‘so what’ and actions vs. the ‘what’.
• Lead follow-up actions from this session, turning questions from the session into a clear brief, conducting / coordinating analysis and liaising with the relevant stakeholders on findings and recommendations.
• Stay close to the commercial arm of the business, utilising your network and key forums such as Hit Plan to understand the plan context and feed this into your thinking and analysis.

Own the Category narrative for Snacks providing step back pieces of analysis that contextualise business performance from a medium to longer term lens.

• Lead the compilation and presentation of the Quarterly Business Review (Q ) to provide a strategic medium-term step back of category performance grounded in macro and consumer trends. Coordinating inputs across the Insights team, consolidating findings into an overarching narrative and implications for Pepsi Co and presenting back to the business.
• Lead the compiling of Business Intelligence information for the Snacks annual planning process (ICP) collaborating with Consumer and Strategic insights to give a one insights team point of view.
• Support Snacks leadership through leading the briefs / teardowns on business performance and market understanding required to develop and execute business strategy
• Become the expert on Snacks business and category external performance supporting the business on: key market presentations e.g. Anchor Market letters, Q , Zone and Global Presentations.

Consolidate and maintain future outlooks for the Snacks category.

• Own Market and share forecasting; providing the business’ perspective on category growth and market share trajectories, contextualizing this outlook versus the objectives the business is trying to achieve.
• Act as the authority on market growth projections ensuring these are grounded in consumer insights and market trends.
• Act as a key point of contact for the Global long-term category forecast process (PGM) providing local input and acting as the local expect on these numbers helping their use in business processes such as…