External Sales Manager

Job Title:

External Sales Manager

Location:

Leeds (Field-based - local patch)

Salary:
Competitive DOE + Bonus/Commission + Car/Car Allowance + Benefits

Job Type: Full-time, Permanent

We're recruiting on behalf of a well-established, fast-growing electrical wholesale business with a strong local presence and a reputation for service, availability and long-term customer relationships. This is a high-impact role for a commercial, self-driven salesperson who enjoys building a patch and growing profitable accounts.

As an External Sales Manager, you'll take ownership of a Leeds-based territory, focusing on increasing sales, protecting margin and developing long-term partnerships with electrical contractors, M&E businesses and trade customers. You'll work closely with the branch team to ensure a seamless customer experience from quotation through to delivery.

• Manage and grow a portfolio of existing trade accounts across the Leeds area
• Identify, target and win new business opportunities within your patch
• Build a strong pipeline through regular customer visits, prospecting and referrals
• Prepare and follow up quotations, negotiate pricing and protect margin
• Promote a broad electrical product range and introduce new lines where relevant
• Collaborate with internal teams to ensure service levels, delivery and stock support
• Maintain accurate CRM/pipeline activity and report on performance against targets
• Provide market feedback on competitor activity, pricing trends and customer needs

• Proven experience in external/field sales within electrical wholesale or closely related sectors
• Strong commercial awareness (sales growth, margin, pricing and account development)
• Confident winning and developing relationships with electrical contractors/trade customers
• Self-motivated, organised and able to manage a territory with minimal supervision
  
  Comfortable with targets, KPIs and maintaining a structured sales pipeline
• Full UK driving licence

• Knowledge of the Leeds/West Yorkshire contractor and trade market
• Experience selling a broad range of electrical products (e.g., cable, lighting, containment, switch gear, EV/renewables, tools)
• Strong CRM discipline and reporting habits

• Competitive basic salary (DOE)
• Bonus/commission scheme
• Company car or car allowance (role dependent)
• Benefits package
• Long-term progression opportunities within a growing business

Apply via CV-Library with your CV and we'll be in touch to discuss the role, territory and package in confidence.