Head of Ecommerce

We're recruiting a Head of Ecommerce for a Global Consumer organisation to be responsible for improving site performance, driving engagement, leads and conversion, and ensuring the digital experience is content‑rich, accurate and inspiring.

You will also shape and maintain a high‑performing digital storefront for their product range across global markets, working closely with the wider eCommerce team to ensure the website reflects commercial priorities and customer needs.

You’ll drive the end‑to‑end performance of a content‑rich, multi‑market website — shaping user journeys, boosting engagement and improving conversion across mobile and desktop.

• Owning the full onsite journey: templates, landing pages, product flow and sitewide changes (CMS:
  Umbraco
  , legacy environment).
• Identifying CRO opportunities, fixing drop‑off points and running structured A/B testing programmes.
• Enhancing UX/UI for complex, multi‑step journeys from mobile search → desktop/phone booking.
• Improving tracking, logged‑in experiences and behaviour‑led UX.
• Working with internal & external dev resource — prioritising and managing constraints effectively.
• Partnering closely with marketing, content, commercial and regional teams to support new product launches and optimise category journeys.
• Driving digital revenue growth, improving through‑page efficiency and ensuring the site reflects commercial priorities.

We’re looking for someone who’s both strategic and hands‑on
, thriving in fast‑paced environments with imperfect tech and high expectations.

• CRO expert with a deep understanding of funnels, testing frameworks and performance drivers.
• Executor as much as a strategist — shipping improvements quickly while shaping future architecture.
• Experience with complex, content‑rich sites
  , not simple retail‑only funnels.
• Sector‑agnostic — but backgrounds in financial services, consumer durables, travel, telco, or other complex decision journeys are ideal.
• Strong experience improving UX/UI, tracking and logged‑in states.
• Comfortable owning a legacy CMS and making it work hard, even without internal dev teams.
• Collaborative operator who influences stakeholders and works seamlessly with marketing, product, content and regional teams.
• Data‑driven, commercially sharp and obsessed with making the customer journey better.

If you're a conversion‑obsessed digital leader who loves rolling up your sleeves, improving complex user journeys and delivering meaningful commercial impact, this is a rare opportunity to own the full onsite experience for a major consumer brand operating across global markets.