Sales Associate III

Overview

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in. Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible. A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.

The Sales Associate role is an integral part of the store’s overall success and efficiency: demanding direct attention to our brand commitment when servicing our customers and driving results. Responsible for upholding Coach’s Service and Selling Models, creating a positive first impression, building on-going customer relationships through a personalized experience, and leaving a positive, lasting impression.

• Understands organizational objectives and makes decisions that align with company priorities
• Takes ownership and is committed to delivering results, while remaining aware of personal and store metrics; creates personal sales and clienteling strategies in partnership with the management team
• Creates short- and long-term strategies to achieve personal metrics and performance goals
• Takes ownership of personal survey results and creates plans to improve and overcome opportunities
• Represents Coach as a brand ambassador
• Demonstrates Coach’s Selling and Service expectations at all times
• Understands changes in local market with potential impact on business performance and supports the execution of local sales strategies and tactics
• Drives business through sales strategies, clienteling, sourcing new customers and maintaining ongoing productive relationships with customers
• Creates positive impressions with customers by presenting attire consistent with Coach’s Guide to Style
• Builds credibility and trust as a personal fashion advisor with fashion awareness and knowledge of competition
• Provides in-depth product knowledge, including features, benefits, current offerings, and overall product value
• Remains aware of current pricing and promotional strategy and communicates it to customers
• Discusses product features and builds sales by leveraging cross-selling and related techniques
• Cross-sells and encourages beneficial product add-ons related to the customer’s needs
• Attentive to customers’ needs and tailors approach by reading cues
• Attends to the unique and individual shopping needs of each customer
• Works with multiple customers simultaneously and manages interruptions appropriately
• Follows up with customers consistently and genuinely to influence/close the sale
• Flexes personal selling techniques to contribute to overall store financial results
• Builds lasting and loyal relationships with customers
• Leverages Coach tools and technology to support relationship building and clienteling efforts
• Creates enthusiasm and positivity for a shared vision and mission
• Promotes and endorses a team selling environment
• Fosters an environment of teamwork, trust and collaboration with internal and external customers
• Remains solution oriented and adaptable to changing business and store needs
• Welcomes feedback and adapts behaviors as appropriate
• Maintains a calm and professional demeanor at all times

Our Competencies for All Employees

• Courage
  :
  Provides direct, actionable feedback; addresses issues promptly; willing to take necessary action.
• Creativity
  :
  Generates new ideas and makes connections between unrelated concepts.
• Customer Focus
  :
  Dedicated to meeting customer expectations; builds effective relationships and trust.
• Dealing with Ambiguity
  :
  Adapts to change and uncertainty; acts without complete information when needed.
• Drive for Results
  :
  Consistently exceeds goals and drives performance.
• Interpersonal Savvy
  :
  Relates well to all kinds of people; builds rapport and handles sensitive situations diplomatically.
• Learning on the Fly
  :
  Learns quickly in new problems; experiments to find solutions; embraces unfamiliar tasks.

Our Competencies for All People Managers

• Strategic Agility
  :
  Sees ahead, anticipates trends, and…