Senior Living Sales Specialist
Listed on 2026-02-03
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Sales
Sales Representative
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Find your Joy at Sonida Senior Living! We are in search of a Sales Specialist to facilitate sales activities temporarily in communities that do not have a permanent on-site Sales Director. Ideal candidate will have sale experience in senior living and live in the southeast near a major airport. Position requires extensive overnight travel. We offer a comprehensive salary and benefit package to include competitive salary, health and dental insurance, quarterly bonus potential, 401K with company match, and so much more.
Apply today!
Job Description- Collaborate with facility-based team to maximize revenue and meet both short and long-term corporate objectives for identified communities.
- Establish and maintain community presence by traveling to and working from the community as identified by strategic necessity. Interim community assignments may vary in duration due to goals/objectives. Typical assignments may vary from several weeks to six months and may be utilized by any of Sonida Senior Living’s communities.
- Develop pricing strategies and sales campaigns with community leadership, corporate operations and corporate sales teams.
- Increase overall occupancy rates and revenue within communities.
- Ensure the Sales activities are implemented in a proactive, not reactive, environment.
- Establish and enforce key sales targets for lead development, lead conversion to tours, tour conversion to deposits and move ins, and overall occupancy by community.
- Work with marketing professionals to maximize presence on electronic platforms and utilize electronic media to modernize the sales approach and strategically to grow revenue.
- Meet with prospective Residents and their families to conduct thorough discovery and uncover individual needs in seeking senior living placement. A portion of these visits may include home visits as well as those conducted on-site. Purpose of these meetings is to offer helpful, smart solutions by asking insightful questions and demonstrating active listening.
- Work to provide the sales activities and results necessary to achieve and exceed the Community’s sales and move-in goals to continuously maximize occupancy. Oversees adherence to the Sales Expectations and Metrics, in tandem with the RSD.
- All marketing and sales discussions must be presented truthfully and are expected to be consistent of the services the Community provides to the Resident. Promotes & embodies the Company’s mission statement.
- Reviews and oversees implementation of the community specific quarterly action plans and competitive analysis, weekly/monthly secret shop results, sales reports and community compliance with SSL Signature Programs. Communicates with the Regional team about needed improvements.
- A minimum of three to five years of sales experience with a record of consistently meeting or exceeding sales performance goals.
- High school diploma required. College credits or degree preferred or satisfy state experience requirements.
- This position will require between 75% - 100% travel. The incumbent may work 10 consecutive days followed by four consecutive days off on a regular basis and can expect to spend 75% onsite.
- Familiarity with PC-based software applications for capturing sales data and word processing is a part of required job performance. Additional experience with any or all of the following is a plus:
Presentation software such as Freelance or PowerPoint, spreadsheet software such as Lotus or Excel, email and Internet functions. - Must have full understanding and show competency in Yardi CRM.
- Meet continuing education requirements and certifications on job classification and position, including state requirements.
- Availability to work evenings, weekends, and holidays as necessary.
- Ability to communicate and work within all levels of the Company while following reporting paths.
- Ability to recognize and communicate problems appropriately.
- Ability to relate to the public, Residents, families, staff and other professionals appropriately.
- Ability to teach/train others effectively.
- Ability to travel to and work from individual communities as identified by strategic necessity.
- Ability to work flexible hours to meet requirements of the job.
- This position will require between 75% - 100% travel. The incumbent will work 10 consecutive days followed by four consecutive days off on a regular basis and can expect to spend 75% onsite.
- Ability to transfer residents or provide aid as necessary.
- Ability to lift up to 50 pounds occasionally; 35 pounds regularly.
- Routinely requires pushing, pulling, bending, walking, reaching and stooping.
Mid-Senior level
Employment TypeFull-time
Job FunctionSales and Business Development
IndustryIndividual and Family Services
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