Director, Media Sales
Listed on 2026-01-25
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Sales
Business Development, Sales Manager
Who We Are
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 700 million fans and approximately 300 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 950 million households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 80 countries.
The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit and follow UFC at and @UFC on X, Snapchat, Instagram, and Tik Tok: Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company.
TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and P , the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year‑round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry‑leading global sports marketing agency;
and On Location, a global leader in premium experiential hospitality.
The Director, Media Sales will lead TKO’s commercialization of new UFC and WWE media inventory. This role is responsible for packaging and selling commercial units, in‑broadcast features, and digital/social extensions to agencies and brand partners. The Director will be the senior external face of TKO Media Sales, developing strategy, driving new business, and managing top agency relationships.
- Develop and execute TKO’s media sales strategy across UFC and WWE inventory.
- Package and sell solutions that align with agency buying models (commercial inventory, in‑broadcast features, digital/social).
- Lead senior‑level relationships with media agencies, holding companies, and brand marketers.
- Drive new business while expanding existing partnerships into multi‑year deals.
- Partner with internal stakeholders (Revenue Strategy, Production, Global Partnerships) to align pricing and inventory approvals.
- Deliver against annual sales targets and pipeline objectives.
- Develop and execute TKO’s media sales strategy across UFC and WWE inventory.
- Package and sell solutions that align with agency buying models (commercial inventory, in‑broadcast features, digital/social).
- Lead senior‑level relationships with media agencies, holding companies, and brand marketers.
- Drive new business while expanding existing partnerships into multi‑year deals.
- Partner with internal stakeholders (Revenue Strategy, Production, Global Partnerships) to align pricing and inventory approvals.
- Deliver against annual sales targets and pipeline objectives.
$131,250 annually (minimum will not fall below the applicable State/local minimum salary thresholds)
Hiring Rate Maximum$175,000 annually
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non‑discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non‑discrimination in employment in every location in which the Company has facilities.
TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.
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