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Lifecycle Marketing Manager

Job in Las Vegas, Clark County, Nevada, 89105, USA
Listing for: Goettl Air Conditioning
Full Time position
Listed on 2026-01-12
Job specializations:
  • IT/Tech
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

NV - Corporate
Shared Services Office
5330 S. Durango Drive
Suite 100
Las Vegas, NV 89113, USA

This role is responsible for end-to-end lifecycle marketing—from strategy and execution to testing, reporting, and optimization. You will manage campaigns across direct mail, email, and SMS, partnering closely with content, creative, digital, and membership teams to support acquisition, revenue, and retention goals.

Key Responsibilities
  • Plan, execute, and optimize lifecycle campaigns across direct mail, email, and SMS
  • Own audience segmentation, messaging, scheduling, and deployment
  • Manage campaign calendars and ensure accurate, on-time execution
  • Track and report on performance, using data to drive continuous improvement
  • Lead A/B testing of creative, offers, and messaging
  • Partner cross-functionally to align lifecycle initiatives with business goals
  • Ensure compliance with CAN-SPAM, TCPA, and related regulations
Qualifications
  • Bachelor’s degree in marketing, communications, or related field
  • 5–7 years of experience in lifecycle, CRM, or campaign marketing
  • Hands‑on experience with email, SMS, and direct mail programs
  • Proficiency with CRM and marketing automation platforms (Hub Spot and/or Service Titan preferred)
  • Strong project management, analytical, and communication skills
  • Committed and progressive work history
  • Ability to pass a background and drug screen upon offer
Why Work at Goettl
  • Competitive compensation
  • 401(k) with company match
  • Paid time off
  • Career development and advancement opportunities
  • Remote work environment
Travel Required

Yes. Minimal travel to branch locations in NV, TX and AZ

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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