Digital Sportsbook Planning Specialist Jersey or Las Vegas

Digital Sports book Planning Specialist - (Jersey City or Las Vegas)

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At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward, and all Team Members are expected to uphold them.

• Our Mission: “Create the Extraordinary”
• Our Vision: “We create spectacular worlds that immerse, inspire and connect you. We don’t perform magic; we create it with excellence.”
• Our Values: “Blaze the Trail, Together We Win, All-In on Service”

As a Digital Sports book Planning Specialist on the Caesars Sports book Digital Sports book & Customer Retention team, this role shapes retention and lifecycle marketing strategies. The position is centered on rapid growth & improvement to deliver a quality customer experience through a blend of creativity, planning, analysis, and execution. You will help execute promotional campaigns and drive retention through all appropriate channels.

• Develop and execute the Caesars Sports book promotional strategy across national and regional channels to support the retention of digital bettors
• Plan and forecast retention mechanisms corresponding with localized market regulations
• Create reports and analyze data to evaluate the performance of promotions
• Track executional processes, competitor programs, and industry initiatives to improve efficiency for scale
• Update customer journey metrics to implement new user experiences in line with evolving technical functionality
• Compile terms, conditions, and legal disclaimers for promotions
• Provide background research and data analysis to support promotions and promotion development
• Assist in the weekly and monthly financial & KPI reporting for promotions as directed by the promotions manager
• Develop and maintain a comprehensive sports calendar by sport, league, & popular teams by state

• 2+ years of gaming experience; ideally gained with an online Sports book operator
• Basic understanding of statistics, particularly probability, and odds
• Strong knowledge of sports, players, teams, and statistics
• Passion for sports betting with an understanding of the industry
• Superb communication, organizational, operational, teamwork, and interpersonal skills
• Strong numerical and analytical skills, with the ability to use a range of data insights
• Proven capability to deliver projects against time-sensitive deadlines
• Experience in multiple data analysis tools, including MS Office, Power BI, Tableau, Jira, Confluence, Looker, & Optimove
• Ability to use workflow management tools to align with other teams on cross-team work
• Ability to understand league and gaming regulations

• Ambition. Proactively seeks opportunities to learn & grow.
• Initiative. Acts and thinks beyond tasks to accomplish goals.
• Team Focused. Ensures understanding, cooperation, and consistency within and between departments.
• Self-Awareness. A genuine understanding of personal strengths and weaknesses.
• Environmental Radar. Understands how to get things done and when to involve others in decisions.
• Business Intelligence. Understands how our organization works. Demonstrates an understanding of the key business metrics in his/her world.
• Problem finding. Routinely looks to improve services, processes, and strategies.
• Creativity. Takes advantage of difficult or unusual situations to develop unique approaches and useful solutions.
• Professionalism. Maintains composure amid challenges; develops, applies, and adheres to standard operating procedures.
• Functional Knowledge/Skills. Has the knowledge and skills to do the job at a high level of accomplishment.

• Fast-paced environment, multiple tasks to be handled under time constraints.
• Must be able to handle a heavy business volume, and sensitive situations relating to team member and guest problems, in a timely manner.
• Ability to simultaneously manage several projects, and not be frustrated by changing priorities and unforeseen obstacles to achieving objectives.
• Respond to visual and oral cues.
• Must be…