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Community Relations Specialist - Economic Development

Job in Las Cruces, Dona Ana County, New Mexico, 88005, USA
Listing for: Dona Ana County
Full Time position
Listed on 2026-02-02
Job specializations:
  • Non-Profit & Social Impact
    Public Health, PR / Communications
  • Government
    Public Health, PR / Communications
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Purpose Summary

Provide professional-level support to the Economic Development Department. Serve as a key contributor in building community partnerships and increasing public awareness of County programs, services, and initiatives. Lead, coordinate, and promote outreach efforts with schools, community associations, non-profit organizations, and businesses throughout Doña Ana County.

Essential Duties
  • Engagement and Relationship Building

    • Develop and maintain partnerships with schools, community associations, non-profit organizations, and businesses.
    • Represent the county at community meetings, forums, and public events.
    • Serve as liaison to the County Manager department, educational institutions, businesses, community associations, and non-profit organizations.
    • Foster relationships with community leaders, government agencies, and other stakeholders.
  • Program Development and Outreach

    • Develop and implement outreach strategies, programs, and initiatives that align with the county’s strategic plan.
    • Plan outreach efforts to increase public awareness and participation in county programs.
    • Collaborate with county departments to align messaging and ensure consistent representation.
  • Communication and Marketing

    • Maintain communication with stakeholders through newsletters, email updates, and public reports.
    • Collaborate with communications staff to create and distribute promotional and educational materials.
    • Represent the county at public events and meetings.
  • Event Coordination

    • Plan, organize, and execute events, workshops, presentations, and other community activities.
    • Manage logistics, budgets, and coordination for outreach events.
    • Coordinate scheduling, materials, and follow-up for outreach activities.
  • Data Collection and Reporting

    • Collect and analyze data to prepare special and recurring reports.
    • Track and report outreach activities and stakeholder feedback.
    • Use data to assess the effectiveness of engagement strategies and recommend improvements.
    • Maintain a database of community contacts, businesses, partnerships, and engagement activities.
  • Budget Management

    • Develop and manage annual budget for outreach initiatives.
  • Additional Duties

    Other duties as assigned.

    Qualifications
  • A. Education. Bachelor’s degree from an accredited college or university in Public relations, business or public administration, or related field. Master’s degree in public relations, business or public administration, or related field preferred.

  • B. Experience. Four (4) years of experience in public relations, community engagement, outreach, communications, media relations, or a related field is required.

  • C. Education/Experience substitution. In accordance with County policy.

  • D. Licenses/Certifications. Valid driver’s license. Must maintain a valid driver’s license and an acceptable driving record in accordance with County policy.

  • E. Other (e.g., post-offer medical exam, polygraph, background check, driver’s license record, etc.). Must pass pre-employment background check and driving record check.

  • Knowledge, Skills, and Abilities Required by the Position

    Knowledge of
    :

    • Administrative practices, theories, and methods.
    • Principles and practices of public administration and county government.
    • Customer service and public relations methods, policies, and practices.
    • Principles and procedures of budget preparation and reporting.

    Skill in
    :

    • Developing and implementing outreach strategies that align with organizational goals.
    • Analyzing data to evaluate program effectiveness and recommend improvements.
    • Oral and written communication to prepare accurate, concise, and complete materials.
    • Delivering presentations to small and large groups.
    • Applying independent judgment to evaluate situations and determine appropriate action.
    • Building and maintaining professional relationships with elected officials, community groups, businesses, and employees.

    Ability to
    :

    • Interact professionally with diverse groups including the public, businesses, non-profit organizations, educational institutions, and county staff.
    • Work productively in a collaborative and team-oriented environment.
    • Maintain objectivity and confidentiality when handling complex or sensitive matters.
    • Establish and maintain cooperative working relationships with internal and external stakeholders.
    • Represent the county in a professional and diplomatic manner in public settings.
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