Director of Business Development

We are seeking an enthusiastic and driven professional to assist with External Business Development and Admissions support for our dynamic 52-bed skilled nursing community. The ideal candidate will assist with the following

• Develop and implement strategic business development plans to increase facility admissions and presence.
• Monitor market trends and provide insights to adapt strategies accordingly.
• Assist in developing and maintaining relationships with referral sources and community partners.
• Conduct and participate in outreach, community events and networking opportunities.
• Support the admissions team to ensure a smooth and efficient admissions process and provide additional assistance as directed.
• Serve as alternating weekend coverage for Admissions Director to address potential admissions.
• Participate in business development meetings as well as required all communications as requested.

The Director of Business Development is a part-time position, 20-30 hours per week, with rotating weekends.

• Medical, Dental and Vision benefits
• Company-paid Life Insurance and Voluntary Disability
• Generous Paid Time Off (PTO) Plan and paid holidays
• 401(k) Retirement Savings Plan with company match

• Responsible for outside marketing efforts to generate and increase professional referrals
• Responsible for calling on and developing new business relationships with professional referral networks
• Responsible for community outreach and education activities
• Conducts sales calls with current and potential referral sources and establishes relationships which result in increasing referrals to the communities
• Responsible for cultivating productive relationships with business resources to generate repeat referrals
• Address civic organizations, businesses and service organizations representing the communities
• Conducts presentations for potential referral sources
• Promotes the communities in a positive manner and effectively communicates Solvere Living values to professionals, residents, families, visitors, and team members
• Develops creative programs to identify and connect with key referral sources
• Participates in communities’ marketing education programs, communicates knowledge of their resources, and maintains a working knowledge of the competitors
• Represent the face and brand of Solvere Living / communities in the local community
• Assists with implementation of marketing plans to achieve occupancy goals, able to identify any barriers to success, including external market or product issues that impact the sales program
• Regularly meets goals, including but not limited to time in outreach zone, also supporting on-site sales activity
• Maintains and ensures all external and internal outreach activity is timely and accurately entered in Sherpa
• Keeps up to date about relevant, operational and competitive updates of key competitor evaluations and price surveys semi-annually
• Prepares and maintains accurate and timely records, analysis and studies as required
• Collaborates with community team members regarding referrals, evaluations and marketing activities and events
• Attends seminars and conferences to promote communities
• Participates a minimum of 2 days at each community during reviews of prospects in the pipeline, i.e. Hot Board
• Participates in sales meetings, including but not limited to semi-annual marketing meetings with Solvere
• Participates a minimum of 2 days at each community’s Stand-Up meeting providing updates to team members on referral updates, census, projected move-ins, tours, events, etc.
• Participates in events on-site as well as off-site
• Follows all emergency procedures
• Understands all safety practices and procedures
• Exhibits excellent customer service and public relations skills.
• Is creative, energetic, enthusiastic, patient, flexible, encouraging, and team-oriented
• Displays patience, tact, enthusiasm and a cheerful disposition
• Other duties as assigned

• College degree preferred.
• Two years sales and marketing experience in the senior industry or related…