Territory Sales Manager

Overview
Are you a natural relationship-builder who thrives in fast-paced environments? Do you love uncovering new opportunities, solving challenges, and helping customers find the right solution?

At Formations Inc., we don’t just sell surfacing solutions – we fuel creativity, craftsmanship, and customer excellence across Canada’s design and millwork industry. We're looking for a driven, client-focused  Territory Sales Manager  in  Langley  to grow our reach and impact.

This role is about more than hitting targets – it’s about building lasting relationships, understanding customer needs, and bringing the best of Formations’ distribution and manufactured products to life in your territory. You’ll manage existing accounts and hunt for new ones, helping us grow our market presence and deepen our customer partnerships.

Reports to:

Branch Manager, Langley

Location:

Langley, BC

What You’ll Be Doing
This role is about more than hitting targets – it’s about building lasting relationships, understanding customer needs, and bringing the best of Formations’ distribution and manufactured products to life in your territory. You’ll manage existing accounts and hunt for new ones, helping us grow our market presence and deepen our customer partnerships.

Responsibilities

Manage an assigned territory to drive sales growth and maximize revenue potential

Develop and execute a territory sales plan, including client visits, target lists, and forecasted activity

Dedicate ~70% of your time to in-person visits with existing and prospective clients, including mill workers and cabinet makers

Prepare quotes, follow up on leads, and close deals that meet margin expectations

Track activities, calls, and opportunities in CRM with clear, complete information

Participate in business development meetings and market analysis to stay ahead of industry trends

In an Average Week, You Might

Start Monday reviewing your pipeline, finalizing your visit schedule, and aligning with internal teams

Visit clients throughout the week – checking in, solving problems, and identifying new opportunities

Attend a trade event to generate new leads

Submit a weekly summary to your Branch Manager, highlighting wins, challenges, and next steps

Wrap up Friday reviewing your CRM activity and setting yourself up for the week ahead

What You Bring

3+ years in territory sales, ideally in wood products, manufacturing, or distribution

A passion for customer success and sales growth

Strong communication, negotiation, and presentation skills

Experience with CRM platforms (e.g., D365 Business Central) and Microsoft Office

Self-motivated and organized, with the ability to work independently and collaboratively

A valid driver’s license and comfort with regular regional travel

Bonus Points

Experience working with cabinetmakers, mill workers, or in the building materials industry

Familiarity with CEUs or supporting A&D communities.

Why Join Us

Be part of a forward-thinking company committed to innovation.

Work in a supportive, team-oriented environment that values respect, accountability, and communication.

Opportunities for growth and advancement within the company.

Competitive compensation package with 100% company sponsored health and dental benefits

A generous flexible benefit program, including options for:
Health Spending Account (HSA)
Personal Spending Account (PSA)
RRSP contributions

As part of our selection process, shortlisted candidates will be invited to complete a TRAITS Assessment. Participation in this assessment is mandatory to be considered for the role. We look forward to reviewing your application!

Salary Range:
Starting at $85,000 annually

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