Program Specialist

Job Responsibilities

• Provide support for an OEM Automotive Digital Marketing Program through data analysis, report generation, client presentations and vendor management.
• Monitor project status and open issues and identify opportunities to improve performance and efficiency across Digital Advertising, Website, and Dealer Tools.
• Work with internal and external teams to maintain and improve program-specific technology.
• Build engaging vendor relationships and help to ensure deliverables are met and vendor performance is in line with program expectations.
• Heavy use of Excel to churn, analyze and develop program performance reports weekly, monthly and quarterly reports.
• Assist the Program Manager in making recommendations using insights from your data analysis, and present to the client as requested.
• Provide analysis of product performance and services using a variety of industry leading analysis tools.
• Facilitate QA process for the digital advertising, website and tools programs, with the longer-term goal of leading QA activities on program solutions to be delivered to the client.
• Provide support in creating communication materials to help build awareness and confidence in your program include marketing, training, and reporting.
• Work collaboratively with the team to identify new products or data opportunities to improve the value of the program.
• Work with the dealer support team on important communication initiatives and help with issue resolution.

• Bachelor’s Degree required.
• 1-3 years of professional work experience in Marketing, Sales or related fields.
• Project Management and/or Account Management skills.
• Digital Marketing and/or Digital Analytics experience.
• Client support / presentation experience.
• Detailed & functional expertise in Microsoft Office Suite, with an advanced skill set in Microsoft Excel (creating complex spreadsheets, including use of Pivot Tables and Pivot Charts).
• Candidates will be required to complete an Excel skills test.
• Strong written and verbal communication, including articulating data findings and analyses.
• Interpersonal skills necessary to promote a collaborative team environment and add value to the client relationship.
• Detail oriented, highly organized and self-motivated.
• Automotive experience is a plus.
• Understanding of the digital marketing space – Google/Meta Advertising and Website Experience.
• Entrepreneurial spirit with strong leadership skills.
• Desire to innovate and manage your own projects.

3 days onsite in OC, 2 days remote.