Admission Marketing Executive School

Position: Admission Marketing Executive for School
IEM-Group

Job Title

Marketing Executive – Field (Admissions)

Department

Admissions & Marketing

Location

As per assigned campus / field area

Reporting To

Admission Manager / Marketing Head

Job Purpose

To support and strengthen student admissions through field-based marketing activities, school promotions, lead generation, and community outreach.

Key Responsibilities

Conduct  field marketing activities  to promote the institution and its academic programs.

Visit  residential areas, feeder schools, coaching centers, offices, and public locations  for admission promotion.

Distribute marketing materials such as brochures, leaflets, and banners.

Generate and follow up on  admission leads  and maintain accurate lead records.

Coordinate with the  Admission Office  for counselling appointments and conversions.

Support and participate in  admission camps, roadshows, fairs, and events .

Build and maintain relationships with  local schools, societies, agents, and community groups .

Provide correct information to parents regarding curriculum, fees, facilities, and admission process.

Submit  daily/weekly field reports  and feedback to the reporting manager.

Achieve assigned  admission and lead-generation targets .

Required Qualifications

Minimum  Graduate  (any stream).

Diploma or certification in Marketing / Sales is an added advantage.

Experience

1–3 years  of experience in field marketing, admissions, sales, or educational marketing preferred.

Freshers with strong communication and field exposure may also be considered.

Skills & Competencies

Strong  communication and interpersonal skills .

Ability to work in the field and meet targets.

Good persuasion and presentation skills.

Working Conditions

Field-based role with travel across assigned locations.

Flexible working hours during admission season.