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Google Ads & SEO Specialist

Job in 682001, Kochi, Kerala, India
Listing for: BLIK
Full Time position
Listed on 2026-02-04
Job specializations:
  • IT/Tech
    Digital Marketing, SEO, Social Media Marketing, Data Analyst
  • Marketing / Advertising / PR
    Digital Marketing, SEO, Social Media Marketing
Job Description & How to Apply Below
Job Title
Google Ads & SEO Specialist (Marketing + Analytics Role)

About Blik Agency
Blik Agency works with brands that want measurable growth, not vanity metrics.
We run performance-driven marketing across Google, Meta, SEO, and conversion funnels, and we care deeply about why numbers move - not just that they move.

This role reports directly to the manager and plays a key part in shaping how our campaigns, funnels, and marketing systems improve over time.

Role Overview
We’re looking for a marketing generalist who is strong with numbers.

Your core responsibility will be managing and improving:
Google Ads
SEO performance
Keyword strategy

Alongside this, you’ll analyze campaign data, user conversations, and funnel performance to identify what needs to change and why.

This is not a “set ads and forget” role.
This is a thinking + execution role.

Key Responsibilities
Primary Responsibilities (Core Role)

Plan, manage, and optimize Google Ads campaigns
Conduct SEO research, keyword analysis, and ranking improvements
Track performance metrics and explain results clearly
Prepare and maintain marketing reports (Sheets, dashboards, summaries)
Identify trends, opportunities, and performance gaps

Secondary Responsibilities (Growth & Funnel Insights)
Review Whats App conversations and lead journeys to identify drop-offs
Understand where users disengage in the funnel and flag improvements
Collaborate on improving automated messaging, and flows
Share actionable insights with the founder - not just raw data
Follow clear SOPs and improve them over time

What We’re Looking For:

Must-Have
Hands-on experience with Google Ads
Strong understanding of SEO fundamentals and keyword research
Comfortable working with numbers, spreadsheets, and reports
Ability to explain data insights in simple, practical terms
Curious mindset - asks “why” before jumping to conclusions
Willingness to do both thinking and execution

Nice-to-Have
Experience managing or assisting with marketing campaigns
Understanding of funnels, lead quality, and conversion journeys
Experience working with agencies or multiple clients

What This Role Is NOT
Not a pure media buyer role
Not a design or content writing role
Not a vanity metric social media role

Why This Role Matters
You’ll have real ownership, not just tasks
You’ll work directly with the founder
You’ll influence how marketing decisions are made
You’ll grow into a broader Marketing / Growth role as the agency scales

Experience Level
Mid-level
2–3 years of relevant experience preferred
Skill and thinking > number of years
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