Senior Executive – Marketing & Brand Strategy

Company Description
Akumen by Q, powered by Qubiqon, is a selective, industry-backed studio dedicated to shaping the next generation of tech talent. Operated within a real engineering environment, the studio was built by a software company to develop expertise in advanced technologies such as AI, Data, and Cloud. Akumen by Q offers a hands-on, cutting-edge environment for ambitious professionals seeking to grow their careers and thrive in the tech industry.

Role Description
We are looking for a dynamic Senior Executive – Brand & Integrated Marketing who can drive brand visibility through integrated campaigns across Outdoor Media (OOH), TVC, Radio, and Digital platforms. The ideal candidate should have hands-on experience in both traditional and digital marketing and have worked with reputed brands.

Key Responsibilities
Plan and execute brand campaigns across OOH, TV, Radio, and Digital platforms
Coordinate with media agencies, creative teams, and vendors
Manage and optimize Meta Ads & Google Ads campaigns
Develop branding strategies aligned with business goals
Oversee campaign budgeting and ROI tracking
Monitor brand positioning and competitor activities
Ensure consistent messaging across all marketing channels
Work closely with sales and leadership teams for campaign alignment

Qualifications
Bachelor’s/Master’s degree in Marketing, Business Administration, or related field
2–6 years of experience in Brand & Integrated Marketing
Proven experience in handling OOH, TVC, Radio & Digital campaigns
Strong understanding of Meta Ads & Google Ads
Experience working with well-known brands is an added advantage
Excellent communication and vendor management skills
Strong analytical mindset with performance tracking knowledge

What We Offer
Attractive salary for the right candidate
Opportunity to work with reputed brands
High-visibility role with strategic involvement
Growth-oriented work environment