Area Sales Manager

Are you commercially minded with a passion for ornamental horticulture? This is an exciting opportunity to join a well-established horticultural supplier in a field-based sales role covering Kent and surrounding areas.

This position would suit someone who understands the realities of ornamental production and retail, enjoys building long-term customer relationships, and is motivated by delivering commercial results.

About You

You don't need to tick every box, but you'll ideally bring:

A genuine interest in horticulture, particularly ornamental crops
A commercially focused, proactive, "can-do" attitude
Strong communication and relationship-building skills
Good organisation and time management abilities
Confidence working independently in a sales environment

Experience in horticultural sales or the wider supply chain would be advantageous, though not essential. Knowledge of soft fruit or top fruit would be a bonus. A full UK driving licence is required, with flexibility for occasional nights away.

The Package

Competitive salary
Company vehicle
25 days' holiday
Generous contributory pension scheme
Employee discount
Supportive, collaborative working environment

The Role

As Area Sales Manager, you'll be responsible for driving sales growth across your territory, with a strong focus on glasshouse ornamental growers, alongside garden centre engagement and upselling opportunities.

Key responsibilities include:

Managing and developing existing customer accounts
Proactively identifying and winning new business within the horticulture sector
Growing spend and adding value through effective product solutions
Working closely with national suppliers to maximise opportunities
Monitoring market trends and competitor activity
Delivering excellent customer service and commercial outcomes

This is a varied, autonomous, field-based role, requiring strong organisation and the confidence to manage your own territory effectively.

About the Business

Our client is a long-established and highly respected supplier to the UK horticultural industry, supporting commercial growers and garden retailers nationwide. With decades of experience and a strong reputation for technical expertise, they provide a comprehensive range of products, services and advice across the ornamental, protected cropping and fresh produce sectors.

The business works closely with leading global manufacturers and breeding partners, ensuring customers have access to innovative, high-quality solutions that improve crop performance and retail outcomes. Alongside product supply, they pride themselves on offering practical, commercially focused guidance that genuinely adds value to their customers' operations.

With a collaborative culture, knowledgeable teams and a strong presence across key growing regions, this is a company that combines industry heritage with a forward-thinking approach. They invest in people, value long-term relationships and are committed to supporting the continued growth and sustainability of UK horticulture.

What's Next?

For an informal chat, please call me, Rae, on (phone number removed) or email (url removed), or send me a message on Linked In if you think you tick the majority of boxes for this role.

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