Marketing Manager

Overview

Allied Talent Partners (ATP), a Three Cairns Group initiative, is a mission-driven, not-for-profit talent marketplace focused on solving the human capital bottlenecks slowing down sustainable development efforts in emerging economies, with an initial focus on Africa. ATP connects vetted, experienced, context-relevant professionals to high-impact opportunities in energy access and sustainable development – strengthening local capacity and fuelling economic vitality. We specialize in fixed-term, deliverable-driven engagements – from interim leadership and generalist projects to niche technical expertise – handling project scoping, talent vetting and matching, contracting, payroll, and compliance so that our clients can focus on impact.

The client is seeking a Marketing Manager to support the build-out and execution of its marketing and communications capability in South Africa. The role is focused on translating group-level brand positioning and business priorities into locally relevant marketing activity that supports go-to-market and sales objectives, strengthens brand recognition, and enables consistent engagement with key stakeholders. Operating within the Marketing, Communications and Corporate Affairs function, the Marketing Manager will work closely with senior leadership locally and coordinate with group counterparts internationally.

The role sits at the centre of a small communications team and plays a key coordinating and directional role across marketing, social media, events, and external agencies. The position requires a hands-on, delivery-oriented approach and the ability to operate effectively in a fast-paced growth environment.

Role: Marketing Manager
Direct Report: Head of Marketing, Communications & Corporate Affairs
Candidates Required: 1

• Define priority audiences and commercial objectives for the South African market, aligned with go-to-market and sales priorities.
• Translate global brand positioning into locally relevant value propositions and narratives.
• Convert strategic priorities into focused marketing plans and campaigns.
• Establish and maintain a clear planning, measurement, and reporting cadence.

• Act as the custodian of the client’s brand in South Africa, ensuring alignment with global guidelines while adapting tone, visuals, and content for local relevance.
• Translate strategy into clear creative briefs for agencies, designers, and photographers.
• Oversee the development and management of core brand assets, including presentations, templates, imagery, and marketing collateral.
• Maintain a local library of marketing and communications assets.
• Guide and quality-control graphic and visual design work produced by external partners.

• Provide day-to-day direction to the Social Media Manager, ensuring content planning, copy, cadence, and channel management align with approved strategy and messaging.
• Contribute to editorial calendars, campaign themes, and key messages across channels.
• Coordinate with the Events Manager to ensure consistent narratives and branding across external and internal events.
• Ensure alignment between campaigns, event presence, and broader communications objectives.

• Manage relationships with external agencies and service providers, ensuring quality, consistency, and value for money.
• Coordinate with global counterparts to ensure alignment between global frameworks and local execution.
• Review and sign off on agency and partner deliverables.
• Develop and maintain regular marketing reporting and performance updates.
• Translate marketing activity and insights into clear updates for senior management and internal stakeholders.
• Support internal communications and alignment by ensuring marketing outputs reflect business priorities and organisational culture.

Experience Required:

• Minimum 7 years' experience in marketing, communications, or brand management.
• Demonstrated experience developing and executing marketing strategies in B2B, infrastructure, energy, or professional services environments.
• Experience working with external agencies, designers, and content specialists.
• Experience operating within multinational or matrixed…